Tnh hung chng 2: Cng ty ch bin lm sn Cm Nam

An ng l gim c iu hnh ca Cng ty ch bin lm sn Cm Nam, cng ty chuyn sn xut cc

sn phm g cho ngnh xy dng. Gn y ng lo lng v vic giao hng chm n mt s khch hng
quan trng. S cnh tranh trong ngnh l kh gay gt, v ng tha hiu rng khch hng s n nh cung
cp khc nu khng m bo vic giao hng. Gim c ph trch marketing cm thy tht bun v ng
lm vic vi nhng khch hng ny trong thi gian di v nhng n hng ng ha cha thc hin
c.
An ng yu cu gim c sn xut gii thch. B bo vi ng rng ngun cung cp g cho chng ta
giao hng chm i vi nhng loi g chnh. S thiu ht nguyn liu ny lm gin on k hoch sn
xut. Chng ta khng th chu trch nhim cho vic ny. Nu phi chu trch nhim cho vic ny th chnh
l ngi ph trch kho hng do khng tn kho nguyn vt liu nhm i ph vi vic giao hng chm.
An ng n tn nh kho tm hiu xem iu g xy ra. Khng c iu g sai tri y c, ngi
ph trch tr li. Tn kho tng cao cui nm va qua v thng va qua tn kho vn mc cao. y chnh
l mt quyt nh quan trng, khi ti mun ci thin mc phc v sn xut. Thc ra l mc tn kho
c nng cao. Gi y chng ta lu tr nhiu tn kho cho hu ht cc cu thnh, nhng thi thong cng
c s thiu ht. Mc tn kho ny chnh l nguyn nhn chim khng gian tn kho v iu ny gy kh
khn i vi ngn sch vn hn ch. Ti thit ngh rng nguyn nhn hoc trch nhim xut pht t b
phn thu mua khng t hng khi lng ln nh chng ti yu cu..
An ng nhn thy rng mt vi loi tn kho ang gia tng do mua s lng ln nguyn vt liu. Cng
thi gian h tr hon mt vi hp ng mua, v iu ny dn n s thiu ht. Nh qun tr ph trch
thu mua gii thch vi An ng, Ti mun nhc nh vi anh rng 8 thng trc y anh hng dn ti
phi ct gim chi ph nguyn liu. Ti ang thc hin iu ny bng cch hng chit khu t nh cung
cp do t hng khi lng ln. Thng thng ti ch t hng nhiu hn mc yu cu vi gi nh rng
chng ta s cn chng mt giai on no y, v th ti chp nhn mc chit khu v nguyn liu sn
sng trong kho khi cn thit. Thnh thong vic lu tr tn kho nguyn vt liu ny chim khng gian v
rt tn km, v th ti quyt nh tr hon mt n hng cho n khi ti c th kt hp vi cc n hng
khc c hng chit khu ln hn
AN NG ngh rng ng k cn vi gc r ca vn , v yu cu phi xem xt li cc chnh sch
mua hng. Sau ng ni chuyn vi qun tr vin ph trch vn ti. Ngi ny ni rng s hiu qu hn
khi chuyn ch khi lng ln, nu chng ta gim quy m n hng trung bnh th chi ph vn ti s tng.
Ngn sch ca chng ta s qu ti cho vic ny, khi chng ta phi vn chuyn nhanh nhng b phn cho
vic sn xut trong trng hp cp bch. Nu chng ta gim quy m n hng c th dn n thiu ht t
yu cu vn chuyn nhanh kp sn xut v t lm gia tng chi ph. An ng quyt nh lm vic
vi mt s nh cung cp vi mc ch ci thin dng dch chuyn nguyn vt liu n cng ty. Thc khng
may l trong khi ng bn bc vi mt nh cung cp th mt vn pht sinh m nh cung cp yu cu
chnh l thanh ton tin hng ng hn. iu ny tri ngc vi chnh sch ca Cng ty ch bin lm sn
Cm Nam l phi thanh ton lp tc cc ha n, v th ng yu cu b phn k ton gii thch. Sau ng
nhn c mt tin tc khng my g lm vui rng chi ph vn ti v tn kho qu cao lm cho chng ta thiu
tin mt. Chng ta thc hin thanh ton chm nhm ci thin dng ngn qu. V th chng ta phi s dng
chi tri ngn hng (bank overdraft) thanh ton nh cung cp cho thng trc.
Sau ngy , An ng khm ph ra rng vic giao hng tr cho khch t iu tra ca ng thc s l do
kh nng d bo km ca b phn marketing. H d bo thp nhu cu v lp k hoch sn xut da trn
d liu ny. Tt c cc nhn vin ti Cm Nam u lm vic tt nhng mi vic dng nh ang i theo
chiu hng khc.
Cu hi: 1. Phi chng tt c chi ph hu cn ang tng vo thi im ny?
2. Bn ngh g v vn c bn cng ty g Cm Nam?
3. Bn c kin ngh g cho An ng khng?