Occupation/Profession: student Place: _New Delhi_ Marital status: __single_ 1) Do you read newspapers: Yes No If yes, then how often: Daily More than once in a week Once in a week fortnightly 2) !ic! newspaper do u read "please mention t!e name): General:____The in!"_ an!#or Financial:____$T________ #) $!roug! w!ic! mode do u read news% News%a%ers Online &oth &) 'f newspapers( !y% '(aila)ility $asy to rea! $asy to carry Don*t own Internet#+, -se! to rea!ing %rinte! for. )) 'f online( !y% /a(es ti.e $asy access 0ario"s o%tions of news%a%ers1 Free of cost *) !ic! language newspaper do you prefer 2egional 3ang"age $nglish in!i +) Do you t!in, t!at 2&-+ news c!annels !a.e a/ected t!e newspaper industry% Yes No 0) 1an, t!e following "on t!e scale of 1 to 12 w!ere 1 is most important and 12 is least) according to your preference to read a particular newspaper: +rice14 '(aila)ility15 ,ontent#Matter co(ere!1 6 Gla.o"r17 O8ers1 9 /"%%le.ents16: 3ang"age1; /tan!ar! of lang"age1< $ntertain.ent1= 3ayo"t an! For.at1> 3) 4or w!ic! of t!e following decisions you trust t!e information pro.ided 5y t!e newspapers Making investment Electing government Buying products Rating institutions ealth related Movie ratings Employment !thers "please mention# i$ any%_____________________ 12) Do you read ad.ertisements from t!e newspapers Yes No 11) 6a.e you gi.en ad.ertisement in any news paper% Yes No If yes, in which______________________________ !at factors do u loo, into 5efore deciding in w!ic! newspaper you want to place your ad.ertisement% +rice w?r?t %lace, %o%"larity, o8ers if any, lang"age, a(aila)ility ________________________________________________________________________________ ________________________________________________________________________________ __