Not everything that can be counted counts,

and
not everything that counts can be counted.
Albert Einstein


STRUCTURING THE PROBLEM ALTERNATIVES EVALUATION
PROBLEM IDENTIFICATION and
DEFINITION
IDENTIFICATION of ALTERNATIVES
CRITERIA DETERMINATION
QUALITATIVE
ANALYSIS
QUANTITATIVE
ANALYSIS
SUMMARY and EVALUATION
PRIORITY RANKING or
DECISION
PRIORITY RANKING
DECISON
ALTERNATIVES EVALUATION
(Quantitaive /Qalitative)
STRUCTURING THE PROBLEM
A
L
T
E
R
N
A
T
I
V
E
S
GOAL
CRITERIA 1
s
u
b
-
c
r
i
t
e
r
i
a
CRITERION DETERMINATION MULTI CRITERIA (AHP)
s
u
b
-
c
r
i
t
e
r
i
a
s
u
b
-
c
r
i
t
e
r
i
a
CRITERIA i
s
u
b
-
c
r
i
t
e
r
i
a
s
u
b
-
c
r
i
t
e
r
i
a
s
u
b
-
c
r
i
t
e
r
i
a
CRITERIA N
s
u
b
-
c
r
i
t
e
r
i
a
s
u
b
-
c
r
i
t
e
r
i
a
s
u
b
-
c
r
i
t
e
r
i
a
... ...
ALT 01
ALT j
ALT M
ALT ...
ALT ...
S
M,i
w
11
w
12
w
1...
w
i...
w
N...
LEVEL 1
CRITERIA 1
SETTING CRITERIA WEIGHTS (SUBJECTIVE PAIRWISE COMPARISON)
CRITERIA i CRITERIA N ... ...
CRITERIA 1
CRITERIA i
CRITERIA N
...
...
C
1
/C C
1
/C
i
... ...
... ... ...
... C
i
/C
N
...
w
1
w
i
w
N
LEVEL 2
SubCrit 1.1
SubCrit 1.2
SubCrit 1.3
SC
1.1
/SC
1.2
w
1.1
SubCrit 1.1 SubCrit 1.2 SubCrit 1.3
SC
1.1
/SC
1.3
SC
1.2
/SC
1.3
w
1.2
w
1.3
x W
1
w
1.1
w
1.2
w
1.3
local weight
global weight
SubCrit 1.1 SubCrit 1.2
importance
Criteria measurement
Nominal value (exclusive)



Cardinal value (0 1,00)



Ordinal - pairwise comparation (Inconsistency!)

x
S(x)
1,0
0
x
m
S(x)
1,0
0
x
m
S(x)
1,0
0
x
S(x)
1,0
0
x
m
S(x)
1,0
0
x
m
S(x)
1,0
0
ALT 1
ALT 2
ALT 3
A
1
/ A
2 S
1
ALT 1 ALT 2 ALT 3
A
1
/ A
3
A
2
/ A
3 S
2
S
3
SCORE
ALT 1 ALT 2
preference
ALT 1 BETTER than ALT 2
ALT 1 BETTER than ALT 3
ALT 2 BETTER than ALT 3
Evaluating alternatives and ranking
OBJECTIVE (as much as possible)
Experts (multi facilitating for different criteria)
Decision maker /decision body (different criteria weights)

Sensitivity analysis
Final decision and RANKINGACTION

Standardised criteria and measurement

CRITERIA and MEASUREMENT MODEL ALTERNATIVES
EVALUATION SETTING CRITERIA WEIGHT RANKING
RESULTS


A good decision is based on knowledge and not
on numbers.
Plato