This document contains the daily planning schedule for a class over 32 sessions from July 15th to October 30th. It outlines the content to be covered each day, including presentations, projects, assignments, workshops, and exams. Grading will be based on three weekend exercises, two oral examinations, two projects, two special assignments, and homework/workshops. The two projects involve a social project and a marketing project, each with specific content requirements around introductions, development plans, reports, strategic planning, and the marketing mix.
This document contains the daily planning schedule for a class over 32 sessions from July 15th to October 30th. It outlines the content to be covered each day, including presentations, projects, assignments, workshops, and exams. Grading will be based on three weekend exercises, two oral examinations, two projects, two special assignments, and homework/workshops. The two projects involve a social project and a marketing project, each with specific content requirements around introductions, development plans, reports, strategic planning, and the marketing mix.
This document contains the daily planning schedule for a class over 32 sessions from July 15th to October 30th. It outlines the content to be covered each day, including presentations, projects, assignments, workshops, and exams. Grading will be based on three weekend exercises, two oral examinations, two projects, two special assignments, and homework/workshops. The two projects involve a social project and a marketing project, each with specific content requirements around introductions, development plans, reports, strategic planning, and the marketing mix.
This document contains the daily planning schedule for a class over 32 sessions from July 15th to October 30th. It outlines the content to be covered each day, including presentations, projects, assignments, workshops, and exams. Grading will be based on three weekend exercises, two oral examinations, two projects, two special assignments, and homework/workshops. The two projects involve a social project and a marketing project, each with specific content requirements around introductions, development plans, reports, strategic planning, and the marketing mix.
General Information Grading Table Class Behavior 2 17/julio Oral Presentations 3 22/julio How to present a project 4 24/julio Business Administration 5 29/julio Leadership 6 31/julio Communication 7 5/agosto Conflict at the workplace 8 7/ago Classic Management Tools 9 12/ago 1 st . WE 1 st . Special Assignment Investigation Importance of Communication 10 14/ago Strategic Alliances 11 19/ago 1 st . OE Groups Presentation 12 21/ago 1 st . OE. Groups Presentation 13 26/ago Benchmarking 14 28/ago Outsourcing 15 02/sept Strategic Planning Vision, Mission, Values, Goals, Strategies 16 04/sept Strategic Planning SWOT and PEST 17 09/sept Strategic Planning 18 11/sept Marketing Planning Stages 19 16/sept Marketing Planning 20 18/sept Marketing Planning 21 23/sept 2nd. WE 22 25/sept Safety and Health Programs 23 30/sept Semana de Congresos 24 02/oct Semana de Congresos 25 07/oct Projects Presentation 26 09/oct Projects Presentation 27 14/oct International Standardization 28 16/oct Terms for International 29 21/oct Commerce 30 23/oct 3rd. W.E. 2 nd . Special Assignment Essay Norms in my career 31 28/oct 32 30/oct Final Day
Content of the Projects Social Project General Introduction (2 points) o Background o Justification o Population Targeted Development (2 points) o Activities Planned o Strategies o Workplan o Gantt Chart Report (2 points)
Delivery of Proposals July 24 th
Marketing Project Strategic Planning o Vision, Mission and Values of the Company (1 point) Marketing Planning o Product Image (1 point) o SWOT and PEST analysis (1 point) o Marketing Objectives (1 point) o Price (0.5 points) o Place (0.5 points) o Product (1 point) o Promotion (1 point)