GEE-TECH

RUBRIC WEBSITE MARKETING ANALYSIS

Student(s)____________________________________________________________________________
Standard Missing (1) C Level (2) B Level (3) A Level (4)
Slide 1
Screenshot
Or Image
Not included N/A N/A Present
Slide 2
Sites
Purpose
Not included N/A Identified by
notes 1 of 5
B + Additional
info from website
Slide 3
Image of
user
Not included N/A Present B + Looks like
identified
characteristics
Age Not included N/A N/A Present
Gender Not included N/A N/A Present
Education Not included N/A N/A Present
Income Not included N/A N/A Present
Language Not included N/A N/A Present
Slide 4
Web site
one
Not included Name of website C + Image B + Reason
Chosen
Web site
two
Not included Name of website C + Image B + Reason
Chosen
Slide 5
Graphical
User
Interface
Description
Not included Description of
Graphics
C + Ease of use B + Layout
Description
Slide 6
Categorizing
of Info
Not included Screenshot of site C + Active Link B + Description of
categories /
navigation
Points

Total Points = _______/48 pts. Grade = _______/100
Notes: ______________________________________________________________________________
____________________________________________________________________________________