Personal Demography

Gender : Male
Age: 19
Occupation Supermarket sales assistant
Region: Brightwell, Wallingford, Oxfordshire
Ethnicity : White Caucasian
Income : 6.98 /Hour
Financial : Debit Card
Tenure on home : I live with my mum and dad, two sister and one brother
Future plans : Work in the media industry



Psychographic
I think I fit into more than one Psychographic. I think I fit into Societally
conscious achievers:
Inner peace and environment is more important than financial
success; wants personal fulfilment, lovers of outdoors and fitness, like
to experiment
But I also think I fit in with some of the points in other Psychographics
like Belongers:
Traditional, conservative, conformists; family orientated