Constantinescu Victor-George

Grupa 1717, seria , Marketing

COMPANY: VIK` COMANY
!I!"#: N#$ IC# C%#AM &"AVO'% - ()'!!#%-'P*
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!V COMM#%CIA" C%IP!
Grandmas Home-Style Ice Cream has a new favour, Butter Up. This new favour
combines butterscotch and almond. Grandmas ice cream is made with real cream
and does not contain artifcial ingredients. Grandmas picture is on the label.
STORYBOARD
1.
VIDEO: A couple with their shopping cart is walking through the sections o a super!arket.
A"DIO: For a perfect life every couple should remember#.$
%.
VIDEO: &ouple is looking or 'arious oo( la)els* (ispla+
A"DIO:the bathroom is essentially a womans domain. The shed is mans.
,.
VIDEO: -an is choosing a )irth(a+ cake ro! the Sweets la)els* (ispla+ #.
A"DIO:Birthdays are not the ideal opportunity.
..
VIDEO: #wo!an is putting the )irth(a+ cake )ack on the &akes la)els* (ispla+
A"DIO: to give something you want.
/.
VIDEO: 0o!an is tr+ing to get a )ottle ro! a high Sot Drinks la)els* (ispla+. -an is
helping her to (o so.
A"DIO:$Together we can do everything
1.
VIDEO: &ouple is touching their han(s while !o'ing the shopping cart.
A"DIO:$emote controls is for sharing
2.
VIDEO: &ouple split to (ierent 3oo( (ispla+s. 0o!an is pushing the shopping cart to the
I&E &REA- section o the store an( is picking up the N#$ IC# C%#AM &"AVO'% -
()'!!#%-'P*
A"DIO: 4!ecretly eating the last "#$ #$%& F'%()*+B*TT$ *, may hasten the end
of an otherwise harmonious relationship$
5.
VIDEO: Stop ca!era on 6ran(!a*s picture on the la)el7 who is winking her e+e:
A"DIO: 4Be wise. -randmas B*TT$ *, ice cream is made with real cream and does not
contain artificial ingredients. BUTTER UP! EAT LIFE!