ROLE OF NATIONAL

GOVERNMENTS IN
FORMING TOURISM
POLICY AND
PROMOTION
Economic
Political
Socio-cultural
Environmental
GOVERNMENTS ROLE
Governments develop tourism for many reasons such as
Economic
Political
Socio-cultural
Environmental



E
P
S
E
Economic factors
Political factors
Socio-cultural
factors
Environmental
factors
ECONOMIC


POLITICAL
Enhance image of country







SOCIO-CULTURAL
Promoting understanding between tourists and local cultures
Improve quality of life for locals
Providing communication facilities for locals and tourists
Revival of traditional activities

ENVIRONMENTAL
Regeneration and conservation of build and natural environment
Stimulating environmental improvements which benefit locals and tourists

GOVERNMENTS ROLE
Governments place importance on such aims and objectives.
Governments need an official tourism policy to fulfill aims and objectives to
develop tourism.
GOVERNMENTS ROLE
National tourism policy usually involves the combination of the following
aspects;
A 5-10 year national plan that in goals, operational plans and development strategies
Provide guidance to issues developing and sustaining a tourism industry.
Policies will be in formal statements such as laws, and official documents.


GOVERNMENTS ROLE
Tourism policy is generally part of the countrys economic policy and give
importance to;
Role of tourism in the economy
Control of tourism development
Administration of tourism
Government support for tourism
Tourism impacts

GOVERNMENTS ROLE
There are two areas in which national governments influence the tourism industry.
They are planning and government regulations.
PLANNING
Identifies the areas targeted for tourism development
Government regulations
Helps in protecting tourists and enhancing their travel and tourism experiences, such
as;
Consumer protection laws
Fire safety laws
Health and food safety regulations
Competency standards for people working in the industry
Environmental protection regulations
International aviation and air travel regulations