Apple Inc.

is an American multinational corporation headquartered in Cupertino, California, that

designs, develops, and sells consumer electronics, computer software, online services, and
personal computers. Its best-known hardware products are the Mac line of computers,
the iPod media player, the iPhone smartphone, and the iPad tablet computer. Its online services
include iCloud, iTunes Store, and App Store. Apple's consumer software includes the OS
X and iOS operating systems, the iTunes media browser, the Safari web browser, and
the iLife and iWork creativity and productivity suites.
Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to
develop and sell personal computers. It was incorporated as Apple Computer, Inc. on January
3, 1977, and was renamed as Apple Inc. on January 9, 2007, to reflect its shifted focus
towards consumer electronics.
Apple is the world's second-largest information technology company by revenue after Samsung
Electronics, and the world's second-largest mobile phone
maker after Samsung.
[4]
Fortune magazine named Apple the most admired company in the
United States in 2008, and in the world from 2008 to 2012.
[5][6][7][8][9]
On September 30, 2013, Apple
surpassed Coca-Cola to become the world's most valuable brand in theOmnicom Group's "Best
Global Brands" report.
[10]
However, the company has received criticism for its contractors' labor
practices, as well as for its own environmental and business practices.
As of June 2014, Apple maintains 425 retail stores in fourteen countries,
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as well as the
online Apple Store and iTunes Store,
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the latter of which is the world's largest music
retailer.
[14]
Apple is the largest publicly traded corporation in the world by market capitalization,
with an estimated market capitalization of $446 billion by January 2014.
[15]
As of September 29,
2012, the company had 72,800 permanent full-time employees and 3,300 temporary full-time
employees worldwide. Its worldwide annual revenue in 2013 totaled $170 billion.
[16]
As of Q1
2014, Apple's five-year growth average is 39% for top line growth and 45% forbottom line growth.
In May 2013, Apple entered the top ten of the Fortune 500 list of companies for the first time,
rising 11 places above its 2012 ranking to take the sixth position.
[17]

According to the 2014 edition of the Interbrand Best Global Brands report, Apple is the world's
most valuable brand, with a valuation of US$118.9 billion.
[18]