The document discusses brainstorming techniques for generating ideas in a group setting. It describes structured and free-form brainstorming, as well as silent brainstorming. The key aspects of brainstorming are to generate as many ideas as possible without judging them, and to build upon the ideas of others. Effective brainstorming relies upon participants contributing freely and the facilitator ensuring that no one person or idea dominates. After brainstorming, the group can evaluate and select the most promising ideas using decision-making tools.
The document discusses brainstorming techniques for generating ideas in a group setting. It describes structured and free-form brainstorming, as well as silent brainstorming. The key aspects of brainstorming are to generate as many ideas as possible without judging them, and to build upon the ideas of others. Effective brainstorming relies upon participants contributing freely and the facilitator ensuring that no one person or idea dominates. After brainstorming, the group can evaluate and select the most promising ideas using decision-making tools.
The document discusses brainstorming techniques for generating ideas in a group setting. It describes structured and free-form brainstorming, as well as silent brainstorming. The key aspects of brainstorming are to generate as many ideas as possible without judging them, and to build upon the ideas of others. Effective brainstorming relies upon participants contributing freely and the facilitator ensuring that no one person or idea dominates. After brainstorming, the group can evaluate and select the most promising ideas using decision-making tools.
O p p o r t u n i t i e s BRAINSTORMING What it is: Iiainstoiming is a teclnique, geneially used in a gioup setting, to quickly geneiate a laige numbei o ideas about a speciic pioblem oi topic. It can lelp you: Incouiage cieative tlinking and geneiate entlusiasm Avoid tle paialysis o analysis by not evaluating ideas How to do it: 1le goal o biainstoiming is to .n.:n/. .n.:n/. .n.:n/. .n.:n/. .n.:n/. ideas. Ieoie you stait, make suie eveiyone in youi gioup undeistands tle impoitance o a:/an:n judg- ments until atei tle biainstoiming session is completed. Wiite tle pioblem oi topic on a blackboaid oi lipclait wleie all paiticipants can see it Wiite n// ideas on tle boaid and do as little editing as possible Numbei eacl idea oi utuie ieeience 1leie aie seveial biainstoiming teclniques: stiuctuied biainstoiming, iee-oim biainstoiming, oi silent biainstoiming 1n :/:u./u:.u I:n:n:/a:n:n 1n.n/n/:n. n./au1: 1n :/:u./u:.u I:n:n:/a:n:n 1n.n/n/:n. n./au1: 1n :/:u./u:.u I:n:n:/a:n:n 1n.n/n/:n. n./au1: 1n :/:u./u:.u I:n:n:/a:n:n 1n.n/n/:n. n./au1: 1n :/:u./u:.u I:n:n:/a:n:n 1n.n/n/:n. n./au1: Solicit an. idea iom eacl peison in sequence Paiticipants wlo don`t lave an idea at tle moment may say 'pass A complete iound o passes ends tle biainstoiming session 1le nu+nn/n. o stiuctuied biainstoiming is tlat eacl peison las an equal clance to paiticipate, iegaidless o iank oi peisonality 1le u::nu+nn/n. o stiuctuied biainstoiming is tlat it lacks spontaneity and can sometimes eel iigid and iestiictive Incouiage paiticipation and building on tle ideas o otleis T o o l s
f o r
G e n e r a t i n g I d e a s 13 13 13 13 13 .an:/ Uun:u 1:a..:: 1n:a+.n.n/ Uu:u. G e n e r a t i n g
I d e a s
a n d I d e n t i f y i n g
O p p o r t u n i t i e s .an:/ Uun:u 1:a..:: 1n:a+.n.n/ Uu:u. 1n un:/:u./u:.u 1a: .nuaa:1 I:n:n:/a:n:n: 1n un:/:u./u:.u 1a: .nuaa:1 I:n:n:/a:n:n: 1n un:/:u./u:.u 1a: .nuaa:1 I:n:n:/a:n:n: 1n un:/:u./u:.u 1a: .nuaa:1 I:n:n:/a:n:n: 1n un:/:u./u:.u 1a: .nuaa:1 I:n:n:/a:n:n: Paiticipants simply contiibute ideas as tley come to mind. 1le nu+nn/n. o iee-oim biainstoiming is tlat paiticipants can build o eacl otlei`s ideas. 1le atmospleie is veiy ielaxed. 1le u::nu+nn/n. o iee-oim biainstoiming is tlat tle less asseitive oi lowei ianking paiticipants may not contiibute. An ideal appioacl is to combine tlese two metlods. Iegin tle session witl a ew iounds o stiuctuied biainstoiming and inisl up witl a peiiod o unstiuctuied biainstoiming. 1n ::/.n/ 1a: ::/.:/ua+n1 I:n:n:/a:n:n: 1n ::/.n/ 1a: ::/.:/ua+n1 I:n:n:/a:n:n: 1n ::/.n/ 1a: ::/.:/ua+n1 I:n:n:/a:n:n: 1n ::/.n/ 1a: ::/.:/ua+n1 I:n:n:/a:n:n: 1n ::/.n/ 1a: ::/.:/ua+n1 I:n:n:/a:n:n: Have paiticipants wiite ideas individually on sticky-back notes oi small slips o papei. collect tle papeis and post tlem oi all to see. 1le nu+nn/n. o silent biainstoiming is tlat it pievents individuals iom making disiuptive 'analysis comments duiing tle biainstoiming session and piovides conidentiality. It can lelp pievent a gioup iom being unduly inluenced by a single paiticipant oi common low o ideas. 1le u::nu+nn/n. o silent biainstoiming is tlat tle gioup loses tle syn- eigy tlat comes iom an open session. Silent biainstoiming is best used in combination witl otlei biainstoiming teclniques. 1le iesult o a biainstoiming session is a list o ideas. I tlis list is too long, tle gioup can boil it down using one o tle decision-making tools desciibed latei in tlis section. 11 11 11 11 11 .an:/ Uun:u 1:a..:: 1n:a+.n.n/ Uu:u. G e n e r a t i n g
I d e a s
a n d I d e n t i f y i n g
O p p o r t u n i t i e s Points to remember about Brainstorming: N.+.: Juu. :u.n: n: /., n:. .n.:n/.u. N.+.: Juu. :u.n: n: /., n:. .n.:n/.u. N.+.: Juu. :u.n: n: /., n:. .n.:n/.u. N.+.: Juu. :u.n: n: /., n:. .n.:n/.u. N.+.: Juu. :u.n: n: /., n:. .n.:n/.u. 1le goal o biainstoiming is to geneiate a lot o ideas in a sloit time. Analysis o tlese ideas is a sepaiate piocess, to be done latei. 1an/ u:/ n/ /. /:::/ /u//. 1an/ u:/ n/ /. /:::/ /u//. 1an/ u:/ n/ /. /:::/ /u//. 1an/ u:/ n/ /. /:::/ /u//. 1an/ u:/ n/ /. /:::/ /u//. All biainstoiming sessions ieacl lulls, wlicl aie uncomoitable oi tle paiticipants. keseaicl indicates tlat most o tle best ideas occui duiing tle last pait o a session. 1iy to encouiage tle gioup to pusl tliougl at least two oi tliee lulls. T:, /a +::/. ua+n n// a/ /. :u.n: .xn.//, n: /., +.:. :.:.n/.u. T:, /a +::/. ua+n n// a/ /. :u.n: .xn.//, n: /., +.:. :.:.n/.u. T:, /a +::/. ua+n n// a/ /. :u.n: .xn.//, n: /., +.:. :.:.n/.u. T:, /a +::/. ua+n n// a/ /. :u.n: .xn.//, n: /., +.:. :.:.n/.u. T:, /a +::/. ua+n n// a/ /. :u.n: .xn.//, n: /., +.:. :.:.n/.u. Wlen you condense an idea to one oi two woids oi ease o iecoiding, you aie doing analysis. Analysis slould be done latei. 1n.au:n. au/:n.au: :u.n:. 1n.au:n. au/:n.au: :u.n:. 1n.au:n. au/:n.au: :u.n:. 1n.au:n. au/:n.au: :u.n:. 1n.au:n. au/:n.au: :u.n:. Wlile tlese ideas may not be piactical, tley may stait a low o cieative ideas tlat can be used. 1lis can lelp you bieak tliougl a lull. T:, /a n+. n u:+.::. :au. T:, /a n+. n u:+.::. :au. T:, /a n+. n u:+.::. :au. T:, /a n+. n u:+.::. :au. T:, /a n+. n u:+.::. :au. Involve piocess owneis, customeis, and supplieis to obtain a diveise set o ideas iom seveial peispectives. After Brainstorming: R.uu.. ,au: /::/ /a /. na:/ :na:/nn/ :/.n: R.uu.. ,au: /::/ /a /. na:/ :na:/nn/ :/.n: R.uu.. ,au: /::/ /a /. na:/ :na:/nn/ :/.n: R.uu.. ,au: /::/ /a /. na:/ :na:/nn/ :/.n: R.uu.. ,au: /::/ /a /. na:/ :na:/nn/ :/.n: .anI:n. :/.n: /n/ n:. ::n:/n: .anI:n. :/.n: /n/ n:. ::n:/n: .anI:n. :/.n: /n/ n:. ::n:/n: .anI:n. :/.n: /n/ n:. ::n:/n: .anI:n. :/.n: /n/ n:. ::n:/n: 1::.u:: .n. :/.n :n /u:n an :/: a+n n.::/: 1::.u:: .n. :/.n :n /u:n an :/: a+n n.::/: 1::.u:: .n. :/.n :n /u:n an :/: a+n n.::/: 1::.u:: .n. :/.n :n /u:n an :/: a+n n.::/: 1::.u:: .n. :/.n :n /u:n an :/: a+n n.::/: 1/:n:nn/. :/.n: /n/ nn, na/ n/, /a a:::nn/ :::u. a: /a:. 1/:n:nn/. :/.n: /n/ nn, na/ n/, /a a:::nn/ :::u. a: /a:. 1/:n:nn/. :/.n: /n/ nn, na/ n/, /a a:::nn/ :::u. a: /a:. 1/:n:nn/. :/.n: /n/ nn, na/ n/, /a a:::nn/ :::u. a: /a:. 1/:n:nn/. :/.n: /n/ nn, na/ n/, /a a:::nn/ :::u. a: /a:. U:+. .n. .::an an. /:nn/ .nn.. /a nuu :/.n: U:+. .n. .::an an. /:nn/ .nn.. /a nuu :/.n: U:+. .n. .::an an. /:nn/ .nn.. /a nuu :/.n: U:+. .n. .::an an. /:nn/ .nn.. /a nuu :/.n: U:+. .n. .::an an. /:nn/ .nn.. /a nuu :/.n: Iiainstoiming is a fUN way to geneiate a lot o ideas quickly. Iecause it is simple and easy to use, lowevei, don't lose siglt o tle act it can be a veiy poweiul tool!