Professional Documents
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HV Media Kit PDF
HV Media Kit PDF
MEET OUR
CO-FOUNDERS,
SEAN KELLY
As a biomedical
engineer and
social entrepreneur, Sean Kelly
has always
been fascinated
with how things
work and how
they could
work better,
especially for
the betterment
of society.
Thats why he
co-founded
HUMAN
Healthy Vending with Andy Mackensen in
2007 who, at the time, was developing
the hot-food-vending-machine currently
existing in the HUMAN line-up.
Seans entrepreneurial tenacity has helped
rank him as one of the Top 10 Generation
Next Entrepreneurs by CNN Money and
one of the Top 25 Young Entrepreneurs by
Business Week magazine.
Previous to HUMAN, Sean founded Fit
Fuel, LLC, the countrys first 100% healthy
vending company, which he helped grow to
over $4 million in sales. Sean was a Hodson
Trust Scholar at The Johns Hopkins
University and has a biomedical engineering
degree with a specialization in biomechanics
from Columbia University. He holds two
national championship medals in freestyle
snowboarding and was one of 20 people
in the world to compete in two 10K races
on two different continents (Australia and
North America) during the same day for
the worldwide Nike Human Race.
ANDY MACKENSEN
Andy
Mackensen
believes that
entrepreneurs
can and should
effect positive
change by
actively pursuing solutions
to the worlds
greatest challenges. It is no
coincidence
that Andy
has experience tackling problems of international
proportionas a Naval Officer and Fast
Boat Commander, he successfully led
numerous counter-terrorist Special Forces
operations during the Iraq War and earned
two Navy Commendation Medals.
Andy is an expert in vending business
optimization, internet marketing strategies,
building high-performance sales teams,
and making people smile. He holds a BS
in Business Administration from Boston
University and an MBA from the Stanford
Graduate School of Business. He enjoys
skiing, running, being active, and the
pursuit of social entrepreneurship.
FAQ
Where is HUMAN? HUMAN headquarters are in Santa Monica, CA, just a block away from
the beach. Come and visit and well take you to the pier on our HUMAN beach cruisers!
Who is HUMAN? Sean Kelly and Andy Mackensen co-founded HUMAN Healthy Vending in
2007 and have since grown the company to 30 dedicated employees, which means were
currently growing at 400% YOY! After business hours, you may find HUMAN employees
running in their Vibram shoes or doing Navy-style work-outs on the monkey bars at the
Santa Monica beach jungle gym. We consider all of our 100+ operator-partners around the
country to be social entrepreneurs as theyre all fighting alongside us to make healthful foods
the standard rather than the exception. Were also proud to have several professional athletes,
Special Forces military service members and even professional poker players on our team of
operators. Were an eclectic bunch of mission-driven HUMANs!
Where will I find HUMAN machines? We currently have machines in schools, community centers,
YMCAs, Boys & Girls Clubs, corporate buildings and hospitals in over 30 states as well as in
Puerto Rico and Canada. We have about 750 machine locations worldwide and our team is pulling
to have 1000 by early 2012.
What types of machines do you have?
HUMAN offers its operators and locations seven premium machines to choose
from. These machines include the
Media Mogul Machine (equipped with
a 23-inch LCD screen), Hot Human (can
heat healthful frozen entrees internally),
Arctic Human (serves frozen meals with
a microwave cabinet attached), Rugged
Human (durable outdoor machine), and
Joe Human (healthy, fair-trade coffee
machine with 20 different selections).
What types of products do you sell
in your machines? We only vend products that are 100% healthful, including fresh fruit and
vegetables and frozen organic entrees. Some of our popular products include Sambazon organic
smoothies, Vita Coco coconut water, Kashi granola bars, POP Chips, Larabar fruit and nut bars,
and Stacys Pita Chips.
How is HUMAN different from other so-called healthy vending companies? We consider
ourselves educators and activists first and healthy vending pros second. Aside from the sheer
sustainability of our machinesfrom a health and environmental perspectivewe offer our operators
a unique business plan and ensure that their machines are only placed at locations that will prove
successful to their business. Additionally, we host sampling and nutrition-related events at our
locations to educate our consumers on how to make more healthful choices. This means that
we spend 10x more time with our accounts than traditional vending companies! This is the only
way long-lasting positive change will occur. Plus, we only work with operators who we feel fit our
company culture and our mission to crush the obesity crisis and educate consumers on healthful
food. We consider ourselves one big family of social entrepreneurs and well keep it that way.
We also donate 10% of our proceeds to charities that fight childhood obesity and malnutrition.
Whom do I contact? For media inquiries, please contact Annabel Adams at (562) 852-3338 or
annabela@healthyvending.com. For inquires related to having a HUMAN machine at your
location, or in being one of our beloved operator partners, please visit our website.
PRESS
Ranked 37th
ENTREPRENEUR MAGAZINE
!
!
FORBES
Natural
Vending
Machines
Natural
Vending
Machines
Companies
thatthat
offeroffer
healthy
alternatives
to potato
chips
and and
candy
Companies
healthy
alternatives
to potato
chips
candy
!
!
!
!
H.U.M.A.N.
H.U.M.A.N.
!
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CNN INC
H.U.M.A.N.
This international supplier's highThis international supplier's hightech vending machines have LCD
tech vending machines have LCD
touchscreens and accept both credit
touchscreens and accept both credit
cards and cash. You can choose from
cards and cash. You can choose from
thousands of food and beverage
thousands of food and beverage
offerings, including Clif Bars and
offerings, including Clif Bars and
Sambazon smoothies. Real-time
Sambazon smoothies. Real-time
monitoring technology alerts the
monitoring technology alerts the
machine's operator when a product
machine's operator when a product
has run out, to streamline reordering.
has run out, to streamline reordering.
!
FITNESSMAGAZINE.COM
ABC NEWS
WERE SOCIAL!
We consider ourselves one big family of social entrepreneurs. Being social entrepreneurs means HUMAN is socially responsible,
by donating 10% of corporate proceeds to charity. It also means we are involved in our community! We are educators and activists first and healthy vending pros second. We teach our partner operators how to host sampling and nutrition-related events
at their locations to educate their customers on how to make more healthful choices. This is the only way long-lasting positive
change will occur. Plus, we like to work with operators who we feel fit our company culture and believe in our mission to crush
the obesity crisis and educate consumers on healthful food. HUMAN makes Healthy Vending fun!
I chose to affiliate with HUMAN because they really have a plan to develop
additional revenue opportunities aside from just selling products in the
machines. I was also very impressed with Andy and Seans vision and I got a really
positive feeling from my conversations with them that I didnt get from some of the
other options I was exploring! - Travis Miller, Partner Operator in Baltimore, MD
What drew us towards HUMAN was the focus on healthy living, and the opportunity
to create a business around that. Obesity is a huge problem. People talk about it
but very few actually act on it. This is a big action moment to be able to bring
HUMAN into our community. People really welcome us in when we come and talk
about the whole program and what were doing. We just want to increase aware-
ness of these products and make them more readily available to our community
- Buck and Meggie Bradberry, Partner Operators in Greenville, SC
At Hawken they try to make lunches as healthy as they can; they give the calories,
all the nutritional information, and so the HUMAN Healthy Vending Program is
along those same lines. So that when the kids do need more food, were giving them
the healthy option. Were not just giving them junk, which is backwards from what
were trying to do at lunch time. - Bridget Harrison, School Nurse in Cleveland, OH
The first time the students saw the machine they were ecstatic! I think its because its just so
colorful and eye catching, that was the first thing they noticed. And then when they got to see all the
new items in there they were really intrigued. The faculty love the fact that it has credit card access...
and I get tickled when I hear great feedback about what theyve tried from the machine and what
they really like.
- Gina Turcotte, Director of Advancement at St. Josephs Catholic School in Greenville, SC
HUMAN Healthy Vending provides us with wellness options that are not available from
our conventional vending supplier. We are excited to be the first medical center in Hawaii
to take this approach with our vending program - Pamela MacChlerie, RD, Director, Food
& Nutrition Services, Queens Medical Center, Honolulu, HI
HUMAN Healthy Vending fits our mission to a T. Being an organization that promotes
healthy lifestyles, we made a decision to replace conventional snack machines with
healthy alternatives, so we are very excited to have HUMANs plentiful options. Our members are excited too as they can often be found gathering around the machine
and talking about the products. I hope we can have more machines in here soon
- Bill Barringer, VP Operations, YMCA of Greenville, SC
We found that HUMAN Healthy Vending will complement our wellness initiatives by
promoting health and nutrition. Not only are we providing healthy options, we are uniting
with HUMAN in giving back to the community - Sheila Nassef, HR Wellness Specialist,
DSM Pharmaceuticals, Greenville, NC
Getting healthy products into schools, in a machine that was marketable and that kids
would really like, wasnt an option to us before HUMAN healthy vending. I have actually recommended HUMAN every opportunity that Ive had. I believe in the product, I
believe in the mission of the organization, which is to help prevent childhood obesity,
to help promote healthy and nutritious snacks and foods in our society. 1 out of every 3
kids in our country is going to develop type II diabetes by the time theyre 18 if we dont do something to change current
trends. I see this as a great tool--one tool--in the process to make a very positive change for the kids in our district and
in our state - Dr. Chris Lineberry, Principal, Florence Virtual Academy, Florence, AZ
www.HealthyVending.com 310-845-7745 human@healthyvending.com
$500.00
$400.00
Previous
$300.00
*Winter Break
$200.00
$100.00
$-
Aug
Sept
Oct
Before - 17 Machines
Nov
Dec
Jan
Feb
After - 4 Machines
Mar
Apr
Energy Savings
77% Decrease in Energy Costs
$8,000.00
70000
$4,192
Higher!
$6,000.00
Projected
4th Quarter
$5,000.00
Projected
$4,000.00
3rd Quarter
Actual
$3,000.00
Actual
$2,000.00
Actual
$1,000.00
Actual
2nd Quarter
$7,000.00
$6,433
Savings!
60000
50000
Previous Vendor
$10,000.00
$8,000.00
30000
$6,000.00
20000
$4,000.00
10000
$2,000.00
Actual
$-
$12,000.00
40000
1st Quarter
Actual
$14,000.00
HUMAN
Previous
$kwh/yr Consumed
Energy Costs
779% Increase
in Commissions
Per Machine
Previous
HUMAN
$-
$20
$40
$60
$80
$100
$120
$140
$160
$180
CASE
STUDY
SUMMARY
Commission Increase
Energy Savings
Annual Value
$4,192
$6,433
$10,625
*Note: These are just the DIRECT nancial implications. Implementing a HUMAN Healthy Vending Program also
increases your students health & self-esteem, reduces absenteeism, reduces disciplinary action, increases overall
student performance in school, and educates students on the benets of a healthy lifestyle
www.healthyvending.com
OUR TEAM
OUR PARTNERS
Primary Features:
Technical Specications:
Warranty:
Electrical:
Dimensions
(inches):
Weight:
2 Years Limited
Refrigeration:
Temperature:
Tray Style:
The Apprentice
Primary Features:
Eco-Friendly Design: High-Grade
Insulation and LED Lighting Reduce Energy
Consumption
Vend Sensor Technology: StrategicallyPlaced Infrared Sensors Virtually Eliminate
Misvends
Self-Diagnosing System: Clears Vending
Errors Automatically
Increased Capacity: Over 40% More
Capacity Than Prior Models
Increased Versatility: Uses Conveyor Belt
Dispensing Technology, Not Coils, Which
Greatly Increases Versatility & Capacity
Video-Ready: Easily Upgrade Your
"Apprentice" With a 23 HD Video Screen
Whenever Youre Ready
Cash/Coin Validator: Can Be Upgraded to
Any Form of Cashless
Technical Specifications:
Warranty:
2 Years Limited
Electrical:
Dimensions
(inches):
Weight:
705 lbs.
Refrigeration:
Temperature:
Ambient to 33 degrees F
Tray Style:
Joe HUMAN
Technical Specications:
Warranty:
Electrical:
2 Years Limited
Dimensions (inches):
22 W x 20 D x 59H
Weight:
220 lbs.
Primary Features:
The Fort Knox of Vending: Ruggedized
Design. Built to Withstand the Elements
Advanced Insulation: Keeps Your Products
Cold While Reducing Energy Consumption
Vend-Sensor Technology: StrategicallyPlaced Infrared Sensors Virtually Eliminate
Misvends
Self-Diagnosing System: Clears Vending
Errors Automatically
Increased Versatility: Uses Conveyor Belt
Dispensing Technology, Not Coils, Which
Greatly Increases Versatility and Capacity
Cash/Coin Validator: Can Be Upgraded To
Any Form of Cashless Payment (Credit/Debit)
Credit Card Reader: Maximize Purchasing
Power. Offer Cashless Payment.
Remote Monitoring: Track Sales & Inventory
Metrics. Generate Custom Reports. Run Your
Biz More Efciently
Lifetime Unlimited Updates: Reap the
Benets of Continuous Software Enhancement
Technical Specications:
Warranty:
Electrical:
2 Years Limited
Dimensions (inches):
Weight:
850 lbs
Temperature:
Ambient to 33 degrees F
Tray Style:
Technical Specications:
Warranty:
Electrical:
Dimensions (inches):
Weight:
Refrigeration:
Internal Temperature:
Tray Style:
2 Years Limited
110 VAC / 8 Amps
40.8W x 37.5D x 72 H
937 lbs.
R-404A CFC Free
-11 degrees F
Highly-Versatile Conveyor Belt
Primary Features:
All-In-One Vending: Vends Hot Food, Cold
Drinks, & Healthy Snacks!
Ad-Serving System & Network: Generate an
Extra Prot Stream Effortlessly with Your 23 HD
Video Screen
Internal PC Computer: The Brains Behind Your
Advendtising Program. Keeps Your Machine on
the Cutting Edge
Eco-Friendly Design: High-Grade Insulation
and LED Lighting Reduce Energy Consumption
Enhanced LED Lighting: Improves Product
Presentation,Requires No Service for 5+ Years,
& Reduces Lighting Energy Costs by 40%
Production Selection: Wide Variety of Healthy
Menu Selections Available. Vends Packages Of
All Shapes & Sizes
Credit Card Reader: Maximize Purchasing
Power. Offer Cashless Payment (Credit/Debit)
Remote Monitoring: Track Sales & Inventory
Metrics. Generate Custom Reports. Run Your Biz
More Efciently
Vend Sensor Technology: Strategically-Placed
Infrared Sensors Refund Money If a Product
Doesnt Vend
Technical Specications:
Warranty:
Electrical:
2 Years Limited
Dimensions (inches):
Weight:
725 lbs.
Temperature:
Ambient to 33 degrees F
Tray Style: