The front cover (outside cover-helps to

identify the magazine) clearly denotes

(signifies what it is) the genre (type of
magazine) to be music as the Masthead
(title of the magazine) is DJ. From the
Masthead, I can also determine the subgenre (a sub-division of genre) to be
Electronic/Dance Music but also from
the Main Image (image on the front
cover). However, unless you are familiar
with the Electronic sub-genre then it will
be difficult to identify the subject of the
image. The women is Magda, a very
famous DJ. The image is a Bird's Eye,
Medium Close-Up Shot (Shot type)
containing direct address (when the
subject of the Main Image is looking at
the camera) which is conventional of a
Music Magazine front cover. The
Masthead (title of the magazine) is also
displayed in the top left hand corner
which is another convention of the
formation of a magazine due to the way
that they are laid out on the shelves in
stores. A number of Cover lines (short
statements that describe just of few of
the articles inside) are also displayed on
the Right Side of the cover. This gives
you an example of what you can expect
inside. The Main Cover Line highlights
the article about Magda as she is
depicted in the Main Image and is the
main focus of the current issue. The
page islaid out using the rule of thirds
(when the page is split into three
columns to easily allocate the different
content)

A barcode (series of parallel lines with varying

widths and numbers) has been included to help
with stock control. These however, are not a
legal requirement.

The house style (the style in which

each issue is created e.g. Fonts
(the style of the text) and Colour
Scheme (the colours used within
the magazine) is used to help
identify the magazine. The use of
the slim font can connote the
target audience (to whom the
magazine is aimed) and in this
case it will appeal to both genders
in comparison with a fancy font
that will appeal to women and a
bold font which would appeal to
men. This is furthered by the use
of neutral colours such as Red,
Yellow and White. The niche
market can also be identified with
the combination of the house style
and the mise-en-scene (the
subset of the market on which the
product is focused). The focus of
the Main image being a DJ will
mean that the Magazine appeals
more to the younger generation.