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Chap 001 Richard I. Levin Statistics For Management
Chap 001 Richard I. Levin Statistics For Management
Chap 001 Richard I. Levin Statistics For Management
Chapter 1
McGraw-Hill/Irwin
Learning Objectives
LO1 List ways statistics is used.
LO2 Know the differences between descriptive and inferential
statistics.
LO3 Understand the differences between a sample and a
population.
LO4 Explain the difference between qualitative and quantitative
variables.
LO5 Compare the differences between discrete and continuous
variables.
LO6 Recognize the levels of measurement in data.
1-2
2.
3.
4.
Research analysts for Merrill Lynch evaluate many facets of a particular stock before making
a buy or sell recommendation.
The marketing department at Colgate-Palmolive Co., a manufacturer of soap products, has
the responsibility of making recommendations regarding the potential profitability of a newly
developed group of face soaps having fruit smells.
The United States government is concerned with the present condition of our economy and
with predicting future economic trends.
Managers must make decisions about the quality of their product or service.
1-3
LO1
1-4
Types of Statistics
Descriptive Statistics and
Inferential Statistics
1-5
1-6
LO3
1-7
Types of Variables
1-8
1-9
1-10
religious affiliation.
1-11
LO6
2.
Observations of a
qualitative variable can
only be classified and
counted.
There is no particular
order to the labels.
2.
1-12
LO6
2.
2.
3.
LO6
1-14