Questionnaire on impact of new product on customer behavior

Introduction of topic:
My propose topic is impact of new product on customer behavior, the aim of this
research is to find that how new product changes customer buying behavior. Is it
having a positive or a negative relation? The questionnaire will be filled by the
customers so the researcher will see the impact of new product on customer
behavior.

Section A:
Please indicate the extent to which you agree or disagree with the following statements regarding
performance appraisals and variables.
Section A: General profile of respondent:
1) Gender
1. Male
2. Female
2) Age
1. 0-25
2. 26-35
3. 36-50
4. 50+
3) Qualification
4) Education
5) Job experience
1. Less than 1 year
2. 2-10 years

3. More than 10 years

6) Designation
7) Department

Sr no.

Statements

New product on
customer behavior
NPB 1 Does new product
depends on the
customer buying
behavior

New product
NP 1

Do customer attracts to
the new product by its
name?

NP 2

Would it matter from

where you are going to
purchase this new
product?

NP 3

Does price is the aspect

that attracts you to new
product?

NP 4

Does design is the aspect

that attracts you to new
product?

Customer behavior
CB 1

While buying a product,

Do customer looks at
feather of Innovation

CB 2

While buying a product,

Do customer looks at
feather of Personal
satisfaction

CB 3

While buying a product,

Do customer looks at

Strongly
disagree

Disagree

Neutral

Agree

Strongly
agree

feather of Innovation
CB 4

While buying a product,

Do customer looks at
feather of Popularity.

Impact of new
product on
customer behavior

INPC 1

INPC 2

Do you prefer these

appraisals for assessing
the employee
performance?
Do you prefer to use these
appraisals for personal?

Price setting
PS 1

Does low price of product

attract the customers?

PS 2

Does pricing strategies

help the producer to sell
their product easily?

PSL

Price setting effect

on lifestyle.

PSL 1

Do people change their

living style due to change
in product prices.
Does price setting effects
on your life style.

PSL 2
P

Promotion

P1

Does promotion increase

the sales of product
Does promotion target
customers psychologically

P2
PEPL

Promotion effect on
perception and
learning

PEPL 1

Do frequent
advertisements of your

PEPL 2

clothing brand motivate

you to buy that brand
Does promotion create
awareness with in the
target market of
customer?