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Individual Learning and Behaviour
Individual Learning and Behaviour
BEHAVIOUR
PRESENTED BYRASHMI 14
GIRISH 18
SAJID 01
AJINKYA 12
LEARNING
Any relatively permanent change in behavior
ASSOCIATION
CHARACTERISTICS
Involves change
Is relatively permanent
Some form of experience is required for
learning
It is life long process
DETERMINANTS
MOTIVE
Generaliza
tion
Retention
Reinenforcement
THEORIES
Classical Conditioning
Operant Conditioning
Social learning
CLASSICAL CONDITIONING
Given by Russian psychologist Ivan Pavlov
Process of relating two stimuli
It was experimented on dog by a him
Lightening
Thunder
Unconditioned Response
Unconditioned Stimulus
Conditioned Response
Conditioned Stimulus
Ivan Pavlov
OPERANT CONDITIONING
Given by Harvard Psychologist B.F. Skinner
Based on notion that behavior is function of its
consequences, which may be POSITIVE OR
NEGATIVE
It is the process of modifying behavior through
B. F. Skinner
(1904-1990)
External influences,
not internal thoughts
& feelings, govern
behavior.
E. L. Thorndike
Using Operant
Conditioning,
individuals are more likely
to repeat
rewarded behaviors
PUNISHMENT
Punishment is a term used in operant
conditioning
It refers to any change that occurs after a
behavior that reduces the likelihood that,
that behavior will occur again in future
While positive & negative rein-enforcement
are used to increase behaviors, punishment is
focused on reducing or eliminating unwanted
behavior
SOCIAL LEARNING
It is acquired by observing the model whom
we admire
Parents
Teachers
Peers
Superiors
4 PROCESSES OF INFLUENCE
Attention
process
Retention
process
Motor
reproduction
process
Reinenforcement
process
Thank
You