New Moon Poster Analysis

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CharactersLighting-

Due to the position of the male in front of the


other two, blocking them from the audience
suggest the main focus is the male character
and the two behind are the stock characters
are stereotypical for supporting the main
character. The main character is stereotypical
for being powerful and strong against the
Protagonist especially with stock characters
backup and support. The body language of
the male shows the clear power against the
antagonist, which due to the

The lighting shown allows the


audience to see the main
characters highlighted. The
representation of a full moon links
to the connection of a mythical
creature such as a werewolf or a
type of antagonist creature. It
allows the audience to understand
the narrative and have a stronger
connection to the representation
of the genre due to fantasy
adventures stereotypically have a
Antagonist against the
Protagonist. The lighting is low key
creating a mood and linking to the
genre.

Film TitleThe title is clear and stands out to the


audience, encouraging them to watch the
film and creates interest towards the
meaning of the title. The colour used is a
gold, sunset colour which is eye catching to
the audience. The graphics used create a
fantasy and Science Fiction effect. Allowing
the audience to establish the genre and
narrative of the film just through the
stereotypical graphics shown. These graphics
are stereotypical for a fantasy adventure.

BackgroundThe stereotypical forest


connects to more of a dark
and gloomy place. The
location of a forest
stereotypically links to the
idea of horror and shows
how the genre connects
with the rural location of a
forest due to the genre of
adventure.

Ident/ Film companyDate/ Important informationThe date of the film is clearly stated at the
bottom connecting the audience to the
release date. The date is bold and standouts
from the smaller typography, showing the
importance to the audience.

The distributor is clearly shown at the


bottom right hand side of the poster,
connecting with the colours of the title.
Standing out to the audience and allowing
them to see the type of distributor for the
film and connect them with other films that
company have distributed, connecting to the
genre.

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