The user is asked to give a missed call in order to validate his number

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4

Server checks if
it is the first time
request*

Call center gets

in touch with the
person

Retailer sends the code for the first

time and is not registered with the
application

Details of the user entered

Registration request made to the
server app
Welcome SMS sent to the person

Retailer is registered
through the ODA

The person participates through the

registered mobile phone number

Takes down the

details and
submits it

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4

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Registered retailer
purchases the product
from the retailer and gets
the card

Finds the code and

registers the code by
either channel

Customer calls the voice

portal to register code
Request hits the GZ+
Server

Keys in the code through key-press options

Request validated on
server

Acknowledgement SMS
sent to participant

Retailer keeps participating and

reaches gratification slab
Request registered on
server app

Calls the call centre to redeem points for gifts

Request passed to the

brand

Brand makes the payment

Gratification delivered to
the participant

Administrative team
calculates the amount to
be paid

Card holder uses for

purchase or withdrawal of
cash from ATM

Registered user gets

inactive pre-paid card as a
medium to receive
payments

ICICI Bank loads the card

Debit instructions issued

from admin team and cardwise load data sent to the
bank

ICICI Bank activates the

card post verification of
KYC