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    Date of Presentation Topic Names of Students

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    R. Singh
    The document lists topics that students will present on for their marketing management course. Some of the topics include celebrity endorsements, product placements, RFID and QR code applications, teaser campaigns, logos and slogans, point of purchase advertising, destination branding, sensory branding, above-the-line and below-the-line marketing activities, digital advertising, ambush marketing, and trends in movie marketing. It also includes the names of the 51 students assigned to present on these topics.

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    Date of Presentation Topic Names of Students

    Uploaded by

    R. Singh
    9 views2 pages
    The document lists topics that students will present on for their marketing management course. Some of the topics include celebrity endorsements, product placements, RFID and QR code applications, teaser campaigns, logos and slogans, point of purchase advertising, destination branding, sensory branding, above-the-line and below-the-line marketing activities, digital advertising, ambush marketing, and trends in movie marketing. It also includes the names of the 51 students assigned to present on these topics.

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    HELPFUL GUIDE

    Original Title

    Presentation Topics

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    The document lists topics that students will present on for their marketing management course. Some of the topics include celebrity endorsements, product placements, RFID and QR code applications, teaser campaigns, logos and slogans, point of purchase advertising, destination branding, sensory branding, above-the-line and below-the-line marketing activities, digital advertising, ambush marketing, and trends in movie marketing. It also includes the names of the 51 students assigned to present on these topics.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    Download as docx, pdf, or txt
    9 views2 pages

    Date of Presentation Topic Names of Students

    Uploaded by

    R. Singh
    The document lists topics that students will present on for their marketing management course. Some of the topics include celebrity endorsements, product placements, RFID and QR code applications, teaser campaigns, logos and slogans, point of purchase advertising, destination branding, sensory branding, above-the-line and below-the-line marketing activities, digital advertising, ambush marketing, and trends in movie marketing. It also includes the names of the 51 students assigned to present on these topics.

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    of 2

    SEMESTER I

    MARKETING MANAGEMENT
    Topics for SIMSREE 2014-15 MMS 1 (1-60)+PG (1-31)
    Date of
    Presentation

    Topic
    Celebrity Endorsements
    Soft advertising / Product
    Placements
    RFID and QRC and its
    applications in Marketing
    Teaser Campaigns

    Logos and Slogans

    Point of purchase advertising

    Destination Branding

    Sensory Branding

    ATL and BTL activities

    Digital Advertising

    Ambush Marketing

    Trends in Marketing of Movies

    Movie Review Rocket Singh


    Salesman of the year

    Names of Students
    1. Eshita
    2. Bratin
    3. Kaustubh
    4. Aditi C
    5. Dhanashree
    6. Naila
    7. Smruti
    8. Prachi
    9. Rohit
    10.
    Rohin
    11.
    Mamta
    12.
    Piyush Agarwal
    13.
    Naman
    14.
    Aakash
    15.
    Sujain
    16.
    Pratik B
    17.
    Rohan
    18.
    Alamelu
    19.
    Aman
    20.
    Ankita
    21.
    Madhura
    22.
    Kakoli
    23.
    Uchit D
    24.
    Shashank B
    25.
    Rushabh B
    26.
    Tejas J
    27.
    Aniket K
    28.
    Aniket H
    29.
    Rohit
    30.
    Nishant J
    31.
    Saurin
    32.
    Himanshu
    33.
    34.
    Dhanashri G
    35.
    Madhura
    36.
    Deepali
    37.
    38.
    39.
    Shruti B
    40.
    Shivani
    41.
    Deepesh
    42.
    Santosh
    43.
    Jay C
    44.
    Akshay G
    45.
    Vishal C
    46.
    47.
    Nikita
    48.
    Sarthack
    49.
    Sanandan
    50.
    Piyush
    51.
    Bharat C
    1

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