Scribd Logo
Upload

Welcome to Scribd!

  • 17 views

    Audience Profiling

    Uploaded by

    jamiewebster
    This document profiles the target audience for a marketing campaign as young adults aged 16-30, primarily students, who enjoy indie music, shopping, social networking, and attending concerts. They aspire to professional success and look up to indie bands like Kasabian and The Horrors as well as other successful people. Their habits include spending time on their appearance, listening to music, socializing online and going shopping.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content

    You might also like

    Audience Profiling

    Uploaded by

    jamiewebster
    17 views1 page
    This document profiles the target audience for a marketing campaign as young adults aged 16-30, primarily students, who enjoy indie music, shopping, social networking, and attending concerts. They aspire to professional success and look up to indie bands like Kasabian and The Horrors as well as other successful people. Their habits include spending time on their appearance, listening to music, socializing online and going shopping.

    Original Description:

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document profiles the target audience for a marketing campaign as young adults aged 16-30, primarily students, who enjoy indie music, shopping, social networking, and attending concerts. They aspire to professional success and look up to indie bands like Kasabian and The Horrors as well as other successful people. Their habits include spending time on their appearance, listening to music, socializing online and going shopping.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    17 views1 page

    Audience Profiling

    Uploaded by

    jamiewebster
    This document profiles the target audience for a marketing campaign as young adults aged 16-30, primarily students, who enjoy indie music, shopping, social networking, and attending concerts. They aspire to professional success and look up to indie bands like Kasabian and The Horrors as well as other successful people. Their habits include spending time on their appearance, listening to music, socializing online and going shopping.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 1

    Audience Profiling

    Age 16-30

    Background A young adult who enjoys listening to


    Indie music.

    Gender Males and Females

    Occupation Student/University student/Indie


    shop worker

    Likes Shopping, going to gigs, going on


    social networking sites, socialising.

    Dislikes Chavs, rock music, cheap clothing.

    Ambitions To be a professional successful


    person.

    Musical Preferences Indie music such as Kasabian and


    The Horrors.

    Idolizes Kasabian, Oasis, The Horrors,


    successful people

    Habits Spending ages to get ready, styling


    their hair, listening to music, going
    shopping, socialising on the
    computer.

    You might also like