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Background and Mise es

scene-

Film TitleThe title is bold and clear that allows the


audience to see the importance in the
typography shown. Connecting the title with
the stereotypical cow, showing the audience
a connection to the importance of the cow
and the title. The contrast used of white bold
texts allows the title to stand out from the
foreground green. Drawing the audience
eyes instantly to the strong message the

The background shows a barn


location which stereotypically
is used to represent a farm
location where the audience
can relate to the genre and
topic of the film. The building
draws the audience in creating
interest in the poster. This
creates depth of field and a
deep focus in the poster,

The extra information


on what type of film
this poster is
advertising is stated in
small yet bold
typography for the
audience to relate with
previous films that the
director has produced,
encouraging and
making the audience
watch this film due to
the interest in previous
films. Allowing them to
understand the genre

Main Focus-

Layout-

Colour Contrast-

The layout of the poster is


simple yet effective, helping the
audience become drawn in with
the bold titles and main focus
become eye-catching and helps
the audience become more
involved with the film and the
message. No extra information
is given such as the date of
release etc. This is difficult for
the audience to relate and
understand the important

The colour in this poster


is a nice, clear contrast
that allows the audience
to become drawn into the
colour. Encouraging the
audience to watch the
film due to becoming
drawn in and connected
with the genre and topic
of Farming, creating an
emotion and meaning
behind the colour of

The main focus of the poster is the cow as


its bold and clearly standout to the audience
as an important element towards the film.
The cow is stereotypical when linking to the
mise es scene and the location of a farm,
instantly allowing the audience to
understand the genre of a farming film just
from looking at the cow. The cow has a bar
code across the body suggesting a link to
food and product due to barcode
stereotypically used to represent a product in
this case food where the audience can
connect too. Due to the focus being centre of
the poster it allows the audience to see the
foreground title and connect with the main
focus. This links to the concept of the word
FOOD and the cow to the main topic of the
film.

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