1.

Research Problem
To

evaluate
environmental
conservation
awareness among youth in Urban and
Rural
Schools in Taiping, Perak.

2. Type of Research
Quantitative Approach.

3(a). Purpose Statement

The purpose of this study focuses on the level

of awareness regarding the conservation

efforts taken by the Government Agencies and
NGOs among the secondary school students in
Urban and Rural areas in Taiping, Perak.
The goal of this study is to further develop an

understanding of naturalistic intelligence to the

students who have been administered similar
exposure of environmental campaigns in the
mass media (e.g posters, pamphlets and video). The
study is also designed to gauge opinions of students
on
their inclination towards choosing their careers .

5. Types and procedures of data analysis and

interpretation
a. Subjects background

School

Area

Subjects
Male

Female

S.M .K
Tengku
Menteri

Rural

10
students

10
students

S.M. Raja
Tun Azlan
Shah

Urban

10
students

10
students

b. Awareness level pre-test

c. Career inclination (before treatment)

d. Career Inclination (after treatment)