What has Mahindra as a parent leveraged

to Scorpio project
Special IDAM(Integrated Design and Manufacturing) team of 120
members was formed to focus on product development
A huge Investment of $120 million was done to start the plant for
the production of scorpio
A lot of time( six months) and money was spent in market research
to understand the needs of Indian customers
M&M aimed to make Scorpio a World Class product (the petrol
version of Scorpio complied Euro III as against requirement of
Euro II for Indian makets)
Mahindra deployed Aggressive pricing policy to contribute to the
projects success
Scorpio project was completed successfully and indigenously amid
financial constraints due to low cost strategy followed by Mahindra

what contribution is made by Scorpio

team to the parent company?
Scorpio helped Mahindra in changing its image
from an old engineering company to makers of
SUV.
Scorpio project also helped it in improving its
process and productivity tremendously
Scorpio project helped Mahindra in pursing its
ambition of selling vehicle abroad due to its world
class features
It helped Mahindra in improving its brand Image
by helping it win awards by CNBC, BBC Worlds
Wheels