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  • Executive Summery

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    Vajira Rohan
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    Executive Summery focuses on international marketing environments. Global economic, trade, cultural, political, Legal and Regulatory Environment. Global Market Situation 4.1. Global Market Segmentation and Global Customer Analysis 4.2. Global Competitor Analysis 5. Marketing Strategy 5.1. Global Product Strategy 5.5. Global Pricing Strategy 5.6. Global Distribution Strategy 5.7. Global Communication strategy.

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    Executive Summery focuses on international marketing environments. Global economic, trade, cultural, political, Legal and Regulatory Environment. Global Market Situation 4.1. Global Market Segmentation and Global Customer Analysis 4.2. Global Competitor Analysis 5. Marketing Strategy 5.1. Global Product Strategy 5.5. Global Pricing Strategy 5.6. Global Distribution Strategy 5.7. Global Communication strategy.

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    6 views1 page

    Executive Summery

    Uploaded by

    Vajira Rohan
    Executive Summery focuses on international marketing environments. Global economic, trade, cultural, political, Legal and Regulatory Environment. Global Market Situation 4.1. Global Market Segmentation and Global Customer Analysis 4.2. Global Competitor Analysis 5. Marketing Strategy 5.1. Global Product Strategy 5.5. Global Pricing Strategy 5.6. Global Distribution Strategy 5.7. Global Communication strategy.

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    © All Rights Reserved
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    of 1

    1.

    Executive Summery
    2. Company Background
    3. Impacts of International Marketing Environments
    3.1.Global Economic Environment
    3.2.Global Trade Environment
    3.3.Social & Cultural Environment
    3.4.Political, Legal & Regulatory Environment
    4. Global Market Situation
    4.1.Global Market Segmentation & Global Customer Analysis
    4.2.Global Competitor Analysis
    5. Marketing Strategy
    5.1.Global Market Entry Strategies
    5.2.Target Markets
    5.3.Positioning & Differentiation
    5.4.Global Product Strategy
    5.5.Global Pricing Strategy
    5.6.Global Distribution Strategy
    5.7.Global Communication Strategy

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