Nestle Company History: SWISS Company Founder of Nestle Company Start Operations in 1866 Merged in 1905

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NESTLE COMPANY

HISTORY
SWISS Company
Founder of Nestle Company
Start operations in 1866
Merged in 1905

NESTLE COMPANY
HISTORY
SWISS Company
Founder of Nestle Company
Start operations in 1866
Merged in 1905

NESTLE COMPANY
HISTORY
SWISS Company
Founder of Nestle Company
Start operations in 1866
Merged in 1905

NESTLE COMPANY
HISTORY
SWISS Company
Founder of Nestle Company
Start operations in 1866
Merged in 1905

Swot Analysis
Strenth
Strong brand
Customers
Multinational
Quality products
Good Background of the
Company
Easy to apraoch outlets
Strong supply chain network

Weakness

Target middle and high class


Did not promote fully their new product
Low advertising and marketing
Limited presence in organic foods market

Opportunities
Integration of new acquisition in growth
market
Transition to a nutrition and will being
company
Growth opporunites

Threats
Private label growth
Increased competitors i bottled water
Major competitors like Hersheys,
Cadbury, lint, Ghiradelli etc

FDI
Increase sales & profit
Enter Rapidly Growing market
Reduce cost
Gain foothold in economics block
Protect foreign market
Protect local market

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