Why Some Companies Make

the Leap... and Others Don't

Prepared by:
Akash Nag
Chaudhuri
Ayush Kumar
Singh
Badam Sowmya
Deepa Menon
Kartik Awasthi

Good is the Enemy of

Great

Factors which contribute little in theGood to Greatprocess:

CEO compensation
Technology
Mergers and Acquisitions
Change Management

The three essential factors to attaining greatness:

Disciplined people
Disciplined thought
Disciplined action

Companies studied: Abbott, Fannie Mae, Circuit City,

Gillette, Kimberly-Clark, Kroger, Nucor, Philip Morris, Pitney
Bowes, Walgreens, and Wells Fargo

Level 5 Leadership

First Who Then What

Who rather than What
Employ people who create a good working
environment
Vision and direction without the right set
of people is futile

Confront the Brutal Facts

Collins suggests that the road to greatness
comprises of the following criteria:
Identify your strengths and weaknesses
Determine what propels your economic
engine
Passion is the driving force

Hedgehog Concept

A Culture of Discipline

Collins states Build a culture full of people who

take disciplined action within the three circles,
fanatically consistent with the Hedgehog
Concept. We deduce the following from this:
Form a responsible and free culture within a
framework
Self disciplined people should comprise the
majority
Discipline must be harnessed to a certain extent
Hedgehog Concept should be the adhered to

Technology Accelerators
Technology is the differentiator
Technology is directly tied to the Hedgehog
Concepts in good to great companies
Technology doesnt generate momentum but
accelerates it
The clinching factor is the drive for greatness
which is signified by how a company reacts to
technological change

The Flywheel and the Doom

Loop
The Flywheel Effect: Continued
perseverance, improvement and delivering
results facilitates the momentum required
to achieve greatness
The Doom Loop: Characterized by hasty
decisions, temporary trends, frequent
managerial changes, demoralization,
unsatisfactory results

Final word
A company need to exist for a higher
purpose than mere profit generation in order
to transcend the category of merely good
Firms have become great not through being
'in the right industry at the right time', but
had identified their unique strengths and
worked relentlessly to capitalize on them
If youre not motivated to greatness, perhaps
you should consider doing something else
where you are

Thank You !!!