Professional Documents
Culture Documents
Food Pouch System
Food Pouch System
Food Pouch System
CONTENTS
PRODUCT INTRODUCTION
PRODUCT PLAN
Product Design
About
Packaging
Quality
MARKETING PLAN
Marketing Research
Competition
4 ps in Marketing
Swot Analysis
FINANCIAL PROJECTION
Cost sheet
Break Even Analysis
FOOD POUCH
Food pouch
Food pouch
MARKETING PLAN
MARKETING RESEARCH
IN COLLEGES
IN INDUSTRY
RAILWAY
COMPARTMENTS
Competition
There are many entrepreneur who do this business is
our competitors.
They are well-known and an brand image in the
market.
Low budget and supports from govt.
Product
Food pouch
Price
Less price product low class people can buy
Place
College, bachelors, industry, railway compartments
Promotion
Banner
Pamphlets
Posters
FINANCIAL PROJECTION
Start-up costs are approximated at Rs.60000 which
primarily consists of product costs and expenses
associated with establishing a marketing program.
Cost sheet
START UP
Requirements
Start-up Expenses
Per month
Rent
Rs. 2500
Advertisement
Rs. 800
Salary to Employee.
Rs.15000
Other Expenses
Rs.2000
Cost of Production.
Rs 12000
Rs.32,300
Rs.60,000
Breakeven analysis
We expect that we shall be able to sell Pouches @ 60 per
pack to daily customers in chennai
Our costs per Pouch are as under
50 Rs per pouch (on monthly basis 1000 Rs per combo
pack).
Thus contribution is Rs 30 per pack.
Thus expected profit of daily sales would be Rs 20 per
pack.
By
Harshini maddi -3511210464
Sathish kumar.P-3511210457