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Optimizing

Data Center
Online
Diploma

Online Diplomas
Active Directory

FY11 Q3

IT Pro
Developer

Active Directory

Optimizing
Data center

Optimizing
Data center

Private
Cloud

.net

Windows
Azure

HTML 5

Windows Azure
LATAM

FY12 Q2

FY12 Q3

FY11 Q4

FY12 Q1

Online Diploma objectives


Increase
NSAT &
Reduce gap
vs Vmware

More than readiness

Leads
generatio
n
National Reach

GRS
communication
channel

Journey to the
cloud content
designed in order
to exceed IT Pros
metrics and KPIs
accomplishment

Improve
perception that
MS Invest on IT
Pros career

Recruitment Process

E-invitation

Worldwide events registration

Online Session

Manager Approval Letter

Manager Letter

Portal

Return of Investment
Total Investment

15K

13,300 online & Ondemand active


attendees (950 per
session)

10K

Diploma cost per


attendee
awards
$15.
79

$1.05 USD cost per


Attendee per session

Online Diploma Results

Readiness

2000 attendees
registered
1423 manager
letters
13,300 online &
On-demand active
attendees
950 per session

NSAT

Diploma NSAT 156


Content NSAT 153

Metrics & KPI

Commercial

1350 new MVA


registrations
3600 WS2008 R2,
Hyper V and
System center trials
downloads
40k visits to
Virtualization
TechCenter
5 pts reduced in gap
vs VMware

103 Manage
(System Center)
leads generated
239 Virtualization
(Windows Server
2008 R2 & Hyper-V)
leads generated

Business Impact
Virtualization Lead generated (239)

Company Size (239)

10%
31%

28%

26%

SMB

44%

MM
CORP

33%
Ahora que conoces
ms de la plataforma
Microsoft te
interesara hacer una
prueba de concepto
sobre virtualizacin
en tu empresa? En
cuanto tiempo?
Yes, 1 to 3 months

27%

System Center Leads generated (103)


8%
17%
Hablando de
No, in this moment I'm
administracin te gustara
not interested
hacer una prueba piloto
46%
29%
de la suite
de System
center en la empresa? En
cuanto tiempo?
Yes, 3 to 6 months

Yes, immediately

Yes, 1 to 3 months

MS Diploma Team

DPE
Ruben Colomo (ITE)
Armando Halbinger (AMM)

STB
Leopoldo Perez (PM Data Center)
JJ Delgado (STB Lead)

LATAM
Christina Wang (AMM Lead)

Corp
Felipe Lemaitre (Director ITE)
Christian Linacre (Sr ITE)
CMG
Lizeth Guerrero (Digital Marketing)
Sebastian Pepe (Digital Marketing)
Rocio Villanueva (CRM Marketing)

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