PORTFOLIO

AUSTIN COOK
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CONTACT

Austin Cook
111 W. 7th S. #1610
Rexburg, ID 83440
808-987-4023
austinhcook@gmail.com
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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

TABLE OF
CONTENTS

EVENT AD..............................4
STATIONERY.......................6
BUSINESS CARD...............8
LOGOS.................................10
BROCHURE........................12
MONTAGE...........................14
PHOTODESIGN................16
FLIER......................................18
WEBPAGE...........................20
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EVENT AD
PROJECT

UNTIL

Description: This is a project for my visual media class. We were assigned to make a fake event ad using
only Microsoft Word. We had to scan a picture from a magazine and use it as the background. I wanted to
use a surfing picture but there arent any surfing magazines here in Idaho. So I picked something that I think
is cool. SNOW SPORTS! I made an ad for a Snow Day event at Targhee Resort. There would be fun snow
sports and a hangout area to just take in the sights.
Process (Programs, Tools, Skills, FOCUS principles): This process was crazy! I went through at least 10
different ideas for this project. I only used Microsoft Word. I just used text boxes, and line tools. I made the
original picture, that I scanned from Backcountry magazine, a little darker so that the text would stick out
a bit more. I came up with the idea and Formulated a plan with a message to everyone that lives out here
in Rexburg or in any part of Idaho that deals with snow and keeps people indoors. I Organized all of my
shapes and ideas and picture options. I put the text in a slanted alignment so as to follow the direction of
the mountain. I Contrasted the color by making the picture darker so that the text would stick out more. I
Unified everything by giving the text boxes a sense of rhythm so that the person who saw the ad knew that
they had read it all. I Simplified everything by refining and getting rid of boxes and text outlines. This process
happened at least 10 times so that I could refine everything.

BRING ON THE COLD!

Winter is here and that doesnt mean- stay indoors.

If you like sledding, snowboarding, skiing, family time or just

enjoying the view of nature, then come out to a full snow day party!
All activities are FREE of charge! All you have to do is show up! We
will be meeting in the Targhee Resort Lobby at 8 a.m. Feb.13, 2015

Message: There is a snow day with all sorts of activities and everything is free of charge. All people would
have to do is show up.
Audience: Anyone who lives in the snow in Idaho and enjoys the outdoors.
Color scheme and color names: Red, White
Top Thing Learned: I learned that the contrast of the picture can make a huge difference on the emphasis
of the text
Date: 2/1/2015

# S n o w D a y

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

February 13, 2015

8 a.m. 5:30 p.m.
Targhee Resort

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STATIONERY
PROJECT
Description: This was a continuation of my logo project. With the best logo from my last project I had
to make a business card layout and also a letterhead layout. This is a for a fake sports company. I
made up the sports company.
Process (Programs, Tools, Skills): I used Adobe Illustrator to make the business card and to upgrade
the logo and then I used Adobe InDesign to make the letterhead.
Message: The message is to say that this sporting store has the best stuff.
Audience: Anyone who plays sports.
Top Thing Learned: Spacing can always be played with to be made better.
Date: 3/1/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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BUSINESS
CARD
Description: This was a continuation of my logo project. With the best logo from my last
project I had to make a business card layout and also a letterhead layout. This is a for
a fake sports company. I made up the sports company.
Process (Programs, Tools, Skills): I used Adobe Illustrator to make the business card
and to upgrade the logo and then I used Adobe InDesign to make the letterhead.
Message: The message is to say that this sporting store has the best stuff.
Audience: Anyone who plays sports.
Top Thing Learned: Spacing can always be played with to be made better.
Date: 3/1/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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LOGOS
PROJECT
Description: This is a project that I was asked to put together for my visual media class.
We had to come up with three different kinds of logos for one company using different
color schemes and shapes. I did my Logo for a Sporting Company called Moving On
Sports. Its something I just made up.
Process (Programs, Tools, Skills): I used Adobe Illustrator and I used the pathfinder tool
for the shapes and I also used the transform tool to get different shapes.
Message: This is a sports company that sells sporting goods and is always moving on
to the next best thing.
Audience: Anyone that plays sports. The company that I would be making a logo for.
Top Thing Learned: There are always different types of shape options. I thought that I
had run out of ideas but I used the pathfinder tool and was able to do even more.
Date: 2/22/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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BROCHURE
PROJECT
Description: This is a FAKE brochure for my class COMM 130. Its supposed to be for the
preservation of trees. I dont know a lot but the idea just came to me. Its a brochure that
looks like a tree stump and there are flaps on the front and back for so you can see the
animals inside. I used the images from the internet but my computer crashed and I dont
have the direct links to them. They are not my images.
Process (Programs, Tools, Skills): Adobe Illustrator, Photoshop, and InDesign. I used a lot of
tools but the ones that stick out the most were the text wrap and quick selection tools.
Message: Dont kill more trees than needed.
Audience: People that like trees.
Top Thing Learned: I learned how to do textwrap, which has become very handy.
Date: 3/28/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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MONTAGE
PROJECT
Description: This is a project that I was asked to make in my college class. The images
are from the sources found below. This is a Montage of an idea that Ive had in my head
for some time now. Its supposed to signify that Christ wasnt only thinking of a certain
group of people but of EVERYONE. This should be motivational to help people know
that theyre not alone.

Process (Programs, Tools, Skills, Steps taken while designing): I used Photoshop to
blend three different images together. I mainly used the masking tool on Photoshop and
just increased or decreased the opacity of some of the images that were used. I also
used the paint brush.
Message: My message is that when people cant feel the love of Christ during a bad
day, they can know that this was a sacrifice FOR EVERYONE
Audience: Anyone who is having a rough day.
Top Thing Learned: I learned that its never too late to change an idea. I had another
idea that I had actually submitted for my draft but this idea came to me and I liked it a
lot more.
Date: 2/15/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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PHOTODESIGN

PROJECT

Description: This is another project that I was asked to do for my visual media class.
I was supposed to make something in Adobe Photoshop to show an employer that
Im skilled with this program. I used a quote from the movie Rocky and used a
monochromatic color scheme. Its pretty easy to tell that the color I chose to use was
blue.
Process (Programs, Tools, Skills, FOCUS principles): I used Adobe Photoshop. I used
four basic adjustments on the photo that I took: Levels, Vibrance, Selective Color, and
the Sharpening Tool. I had a couple of ideas for the picture so I made a plan for each
idea but I just liked this one more.
Message: The message is to keep moving forward after being hit hard. Thats what
matters most.

Audience: The potential employer who is looking to know if I have skills in Photoshop
and anyone who is found victim to a hard day.

Top Thing Learned: The top thing I learned was that ideas change. I sent in a
completely different draft for a critique and later thought that this was a better idea. It
was a message I wanted to convey. Its never too late to change ideas.
Date: 2/8/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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FLIER
PROJECT
DESCRIPTION: This is a flier that I put together that is supposed to inform the graduating
seniors of a Leadership conference.
PROCESS/PROGRAMS: The process of putting this together was full of refining. I used
Adobe In Design to make this layout and used a square tool for a lot of the shapes. Every
time that I thought I was finished I noticed something that could be added or moved or
better aligned. I also noticed that I could change the text so that attention could be drawn
to the more important parts. I thought that the gray black and white all kind of meshed well
together. I thought that the logo also looked good with the gray background. That was an
accident that turned out to be pretty nice.
MESSAGE: The message is for the graduating class and its about a conference to help
graduating seniors to gain a competitive edge in business.
TOP THING LEARNED: The top thing that I learned from this project is that there is always
room for improvement. I refined this project at least five times.
Date: 1/25/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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WEBPAGE
PROJECT
Description: This is a website project that I was assigned in class to show that I have
the basic html and CSS skills. It uses the same logo from my previous projects. It was
supposed to add to my work with my webpage project and logo project.
Process (Programs, Tools, Skills): I used Textwrangler to make the codes for the
website. I had to learn how to set everything up so that it would look like a webpage
wen I finished. The process is actually described in the project itself. I just used a bunch
of different shape tools in illustrator to make an O for the logo. I used the line tool to
make the lines for the arrow and the arrow is made out of a rectangle and a triangle.
Just made used the text box tool for the M and combined all of the shapes to make it
all work together.
Message: Its a sporting good company that moves on to the next best thing in sports!
Audience: The customers.
Top Thing Learned: Working with html and CSS is really hard. A lot of room for refining all
the time. Another thing I learned is that patience is important.
Date: 3/15/2015

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COURSE/INSTRUCTOR
COMM 130/ JOEL JUDKINS

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