COMSATS INSTITUTE INFORMATION

TECHNOLOGY
Islamabad Campus
MSPM
Title: Assignment No 1
Marks
Distributio
n
Q No.1: For each situation, decide whether the research 03 Marks
should be exploratory, descriptive or causal. Support you
answer with the concepts studied in the course.
a) Establishing the functional relationship between advertising
and sales.
b) Investigating reactions to the idea of a new method of define
budgeting.
c) Identifying target-market demographics for a shopping centre.
d) Estimating prices for IBM stock 2 years in the future.
e) Learning how many organizations are actively involved in justin-time production.
f) Learning the extent of job satisfaction in a company.
Q No. 2:
a) Write an extensive literature review on the hypothesis
stating:
Career commitment has positive relationship with
employees performance.
b) Support your argument from existing theories on career
commitment and performance.
c) Draw a conceptual model of the study.
d) Literature review must contain 25-40 citations.
f) Referencing should be done in APA style.

04 Marks
02 Marks
02 Marks
03 Marks
02 Marks

Requirements:

Timely Submission.

02 Marks
02 Marks

Total

Assignment presentation i.e. Layout, clarity and conciseness.

20 Marks