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Expense and breakeven forecast

Year

Total cost price ( before


indirect expense)

First year
Second Year
(5%)
Third Year (10%)
Fourth Year
(15%)
Fifth Year (20%)

3668876

5136427

3852320
4237552

5393248
5932573

4873185
5847822

6822459
8186951

First Second
Year Year
Gross Profit( Profit Before
Indirect Expenses)

Selling price(first
year)

Third
Year

Fourth
Year

Fifth
Year

1467551

1540928

1695021

1949274

2339129

15000

1123333

683333

356000

356000

356000

50000
240000

50000
240000

50000
240000

0
240000

0
240000

250000
1678333

250000
1223333

150000
796000

100000
696000

100000
696000

Mattress(bundling)
Packaging
Customization (10%)
Spa(10% discount + 10%
commissions)
Courier
Beauty parlour( Flyers)
Furniture company
( promotional)

22600
309088
52669

22600
324542
52669

22600
350506
52669

22600
403082
52669

22600
483698
52669

20546
3477
67000

20546
3477
33500

20546
3477
0

10273
3477
0

0
3477
0

57500

Total Expense B
Net profit(Gross profit-A-B+
Customizations)

475380

457334

449797

492100

562444

-633494

-87071

501892

708505

1133353

Total Profit/Loss

-633494

-720565

-218673

489832

1623186

Indirect Expenses
Web sites making
Advertisement(newspaper +
billboards )
Interior
designers( recommendations
)
Rent(DMart +Big Bazar)
Dermatologist( recommenda
tions )
Total Expense A

EXPENSE FORECAST

Whole expense is divided into two parts, i.e. expense A and expense B, where A mainly
includes initial expenses to generate long term revenue and attract customers for generating
trials while expense B includes primarily indirect expenses.
BREAKEVEN POINT
Breakeven point is reached in fourth year of the business, with Rs. 708505as profit in fourth
year. This we reached with decreased in initial expenses and increase in sales.

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