Dayanand Academy of Management Studies, Kanpur

Department of Bachelor of Business Management

Guidelines for the students of BBA Second year undergoing Market Survey
1. Market survey report should be any manufacturing, service or financial firm. A
student has to intimate the topic of the project name to the internal guide.
2. The report should be based on primary data.
3. One comprehensive chapter must be included about the summer training
organization, its structure, products/services, problem faced/facing & future plans.
4. The size of report will be 60 pages in students hand writing in no case typed
report will be accepted. Project must be made in A4 size paper written on right
side of the paper only
5.

No two projects can be same.

6. Students are advice to be in touch with their internal guide & HOD for guidance.
7. Before submitting the project report a student must consult their respective
internal guide for any further correction and suggestions.
8. Last date of submission of completed report is April 15, 2014. After which on
delay monetary fine may be imposed.
9. Students should visit the college website www.damskanpur.org for any update
regarding project.

Pratistha Puri.
( HOD BBA)

Format: Cover page of Project Report.

A PROJECT REPORT
ON
Submitted in partial fulfillment of the requirement
For the award of the degree of

BACHELOR OF BUSINESS ADMINISTRATION.

DEPARTMENT OF BUSINESS ADMINISTRATION
SESSION (2011-2012)

Under the guidance of

(Name of Internal guide)

Submitted by:
Name of Student

Designation

Roll No.
(Arial FS-16 + bold)

Batch: BBA 2011-14

DAYANAND ACADEMY OF MANAGEMENT STUDIES, KANPUR
AFFILIATED TO
C.S.J.M. UNIVERSITY, KANPUR

Format: Sheet number 2

Acknowledgement
I would like to express my sincere gratitude and regards to my external guide Mr/Mrs. ---- for
his/her constant inspiration, supervision and invaluable guidance during the training. I would
also like to thank Mr. /Mrs. Of (name of organization) for giving me such an opportunity to
continue my training in the (name of organization) and providing the facility.
At last I would also like to extend my sincere gratitude to all my faculty members and
specially Mr./Mrs/Ms. (Internal guide) for giving their valuable suggestions.
With regards
Signature of Student

(Sign of Internal Guide)

Format: Sheet number 3

Preface
A p ro f e s s i o n a l c o u r s e i n ( B a c h e l o r o f b u s i n e s s a d m i n i s t r a t i o n ) i s
incomplete unless the theoretical knowledge acquired in the class room is
backed up by practical exposure ,as theories alone do not give perfection
to any discipline .The gap between theory and practiced is bridged by the
summer training ,which has been an integral part of the syllabus.
This present Project report is an image of what I have done and observed
during my research project in _______________( Organization Name) .
I w a s a s s i g n e d a p r o j e c t _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ ( Ti t l e o f P r o j e c t )
This report is the result of the work done during thetraining period..

I have tried my level best to be as a systematic as possible and to avoid

any sort of biases.

Format: Sheet no.4

STUDENT DECLARATION

I, ________student of B.B.A at Dayanand academy of management studies, Kanpur of hereby

declare that the Project work entitled A study on the_______________________.. is compiled
and submitted under the guidance of ___________________________This is my original work.
Whatever information furnished in this project report is true to the best of
my knowledge.
Name :
BBA Second Year
RollNo: -

INDEX / TABLE OF CONTENT

( COMMON STRUCTURE FOR REPORT)
INDEX

PAGE NUMBER.

CHAPTER 1
INTRODUCTION Includes brief description of the Industry & SWOT analysis
( 15 pages )
CHAPTER 2
COMPANY PROFILE includes description of Organization for which training is done
( 5 to 7 pages)
CHAPTER 3
OBJECTIVE OF THE STUDY Includes defining the problem, Definition of
Key terms. ( 3 pages )
SCOPE OF THE STUDY ( 1 page )
RESEARCH METHODOLOGY. ( 3 pages )
RESEARCH HYPOTHESIS ( 1 page )
RESEARCH DESIGN WITH EXPLANATION ( 10 pages )
(Includes type of data, source of data, sample unit, size, contact methods,
sampling procedure, population, research instrument, location for study,
relationship between hypothesis & objective of study.)
DATA COLLECTION
DATA ANALYSIS AND INTERPRETATION 15 sheets
CHAPTER 4
FINDINGS : 1 to 2 pages
SUGGESTIONS & RECOMMENDATIONS. 1 to 2 pages
ANNEXURE.- 3 pages.
( Includes Bibliography, Organization photographs, Copy of questionnaire )

S.N
O.
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ROLL
NO.
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NAME
AAFREEN KHAN
ABHILASH
KUSHWAHA
ABHISHEK AWASTHI
ABHISHEK MISHRA
ABHISHEK VERMA
ADITYA SHARMA
AJAY KUMAR
AKANKSHA SHARMA
AKASH SRIVASTAVA
AKSHIT KUSHWAHA
AMISHA VERMA
AMIT BAJPAI
AMIT KUMAR PATHAK
ANJALI TRIPATHI
ANKIT AWASTHI
ANKIT YADAV
ANMOL DEEP SINGH
ANU SHUKLA
ANUBHAV SHUKLA
APARNA AWASTHI
ARCHANA SHARMA
ARPITA SINGH
AYUSH MISHRA
AYUSH SHUKLA
AYUSH SRIVASTAVA

INTERNAL GUIDE
FATHERS NAME
DR. PRATISTHA PURI
NASEEM AHMAD
DR. PRATISTHA PURI
R.J. KUSHWAHA
SATISH KUMAR
AWASTHI
CHANDRA BOSE
MISHRA

DR. PRATISTHA PURI

DR. PRATISTHA PURI
DR. PRATISTHA PURI

TEJPAL VERMA
MS. SHRUSHTI BAJPAI
RAVI KUMAR SHARMA
MS. SHRUSHTI BAJPAI
RADHE SHYAM
RAM PRAKASH
SHARMA
SUBHASH CHANDRA
SRIVA

MS. SHRUSHTI BAJPAI

MS. SHRUSHTI BAJPAI
MS. SHRUSHTI BAJPAI

SHRIKANT KUSHWAHA
MS. SHRUSHTI BAJPAI
PANKAJ VERMA
MS. SHRUSHTI BAJPAI
DINESH BAJPAI
RAJESH KUMAR
PATHAK

MS. SHRUSHTI BAJPAI

MS. SHRUSHTI BAJPAI

AMOD TRIPATHI
MS. SHRUSHTI BAJPAI
GYANESH AWASTHI
MS. SHRUSHTI BAJPAI
ACHCHHELAL YADAV
MS. SHRUSHTI BAJPAI
AVINASH SINGH
MS. SHRUSHTI BAJPAI
VIKAS SHUKLA
JAMUNA PRASAD
SHUKLA

MS. SHRUSHTI BAJPAI

MS. SHRUSHTI BAJPAI

MITHILESH AWASTHI
SATYA NARAYAN
SHARMA
RAJENDRA KUMAR
SINGH

MS. SHRUSHTI BAJPAI

MS. PRIYANKA SONKAR
MS. PRIYANKA SONKAR

VINOD KUMAR MSHRA

MS. PRIYANKA SONKAR
ARUN KUMAR SHUKLA
MS. PRIYANKA SONKAR
RAVI SRIVASTAVA

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60254

AYUSHI SINGH
BASU SINGH
BRAJESH KUMAR
SHAKYA
CHETAN DUBEY
CHIRAG LALWANI
DEBARUN GANGULI
DIVYANSH MISHRA
HIMANI SHUKLA
HIMANSHU AWASTHI
ISHA PANDEY
ISHAN SINGH
JAYENDRA SINGH
RAJPUT
KAMINI VERMA
KAPIL SAHU
KRATI KHANDELWAL
KRATIKA LOHIYA
MADHAVENDRA
SINGH BHADORIA
MANISHA JAISWAL
MAYANK KUMAR
PHOOLWANI
MEENAKSHI PANDEY
MOHAMMAD
EMTYAZ
MUNI HANDA
NADEEM AHMAD
NAINCY SHUKLA
NAND KISHOR
NAVEEN KUMAR
NEELIMA SINGH
MAUKHARI
NIHARIKA RATHORE

SURESH KUMAR
SINGH

MS. PRIYANKA SONKAR

MS. PRIYANKA SONKAR

DHARAM PAL SINGH

MS. PRIYANKA SONKAR
PRADEEP KUMAR
KRISHNA SHANKAR
DUBEY

MS. PRIYANKA SONKAR

MS. PRIYANKA SONKAR

JAI KISHAN LALWANI

MS. PRIYANKA SONKAR
DEBASHISH GANGULI
VINOD KUMAR
MISHRA
KAMLESH KUMAR
SHUKLA

MS. PRIYANKA SONKAR

MS. PRIYANKA SONKAR
MS. PRIYANKA SONKAR

LAXMIKANT AWASTHI
MS. PRIYANKA SONKAR
RAJMANI PANDEY
MS. PRIYANKA SONKAR
JITENDRA SINGH
MS. PRIYANKA SONKAR
AMAR SINGH RAJPUT
BHOPENDRA NATH
VERMA

MR. PRADEEP TRIPATHI

MR. PRADEEP TRIPATHI

AMBRISH SAHU
MR. PRADEEP TRIPATHI
RAM KHANDELWAL
MR. PRADEEP TRIPATHI
NAROTTAM LOHIYA
RADHEY SINGH
BHADORIA

MR. PRADEEP TRIPATHI

MR. PRADEEP TRIPATHI

SAGAR MAL JAISWAL

BIHARI LAL
PHOOLWANI
PRADEEP KUMAR
PANDEY
MOHAMMAD NOOR
ALAM

MR. PRADEEP TRIPATHI

MR. PRADEEP TRIPATHI
MR. PRADEEP TRIPATHI
MR. PRADEEP TRIPATHI

S.P. HANDA
MR. PRADEEP TRIPATHI
NASEEM AHMAD
MR. PRADEEP TRIPATHI
JAGANNATH SHUKLA
MR. PRADEEP TRIPATHI
LALLU RAM
MR. PRADEEP TRIPATHI
SURENDRA SINGH
ASHOK KUMAR
MAUKHARI
RAKESH KUMAR

MR. PRADEEP TRIPATHI

MR. PRADEEP TRIPATHI

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RATHORE
NIKHIL MASIWAL
NISHA VERMA
PARTH SAHANI
PIYUSH KUMAR
MISHRA
POOJA SONI
PRAGYA MISHRA

MS. MAIRA SINGH

P.C. MASIWAL
MS. MAIRA SINGH
RAMESH VERMA
MS. MAIRA SINGH
DEEPAK SAHANI
RAVINDRA NATH
MISHRA

MS. MAIRA SINGH

MS. MAIRA SINGH

RAM PRAKASH
MS. MAIRA SINGH
AJAY KANT MISHRA
MS. MAIRA SINGH

KAUSHAL PRATAP

PRATIMA DEVI
PRIYANKA TIWARI
PRIYUSHA SINGH
PUSHPENDRA SINGH
PUSHPENDRA YADAV
RACHIT GUPTA
RAHUL CHAURASIYA
RAHUL SAINI
RAJAT MISHRA
RAJAT NIGAM
RAJNIKANT TIWARI
RAVENDRA SINGH
RISHABH DUBEY
RISHABH PANDEY
RISHABH TRIVEDI
RITIKA SAROJ
ROHIT PORWAL
ROSHNI JAISWAL
SAHIL KHAN

RAJWANT
MS. MAIRA SINGH
OM PRAKASH
MS. MAIRA SINGH
VISHNU KANT TIWARI
PRADEEP KUMAR
SINGH

MS. MAIRA SINGH

MS. MAIRA SINGH

NAGENDRA SINGH
MS. MAIRA SINGH
LALIT KISHOR YADAV
MS. MAIRA SINGH
PUNEET GUPTA
GOKUL PRASAD
CHAURASI

MS. MAIRA SINGH

MS. MAIRA SINGH

MANI SINGH SAINI

BASANT KUMAR
MISHRA

MS. MAIRA SINGH

MS. NIDHI KAPOOR

ASHOK NIGAM
MS. NIDHI KAPOOR
SHASHI KANT TIWARI
MS. NIDHI KAPOOR
MAN SINGH RAJPUT
MS. NIDHI KAPOOR
DINESH DUBEY
RAJESH CHANDRA
PANDEY

MS. NIDHI KAPOOR

MS. NIDHI KAPOOR

S.P. TRIVEDI
JAGDISH PRASAD
SAROJ

MS. NIDHI KAPOOR

MS. NIDHI KAPOOR

ANIL PORWAL
MS. NIDHI KAPOOR
VINIT JAISWAL
MS. NIDHI KAPOOR
MD. ANWAR KHAN

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60266
8
60266
9
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1
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3
60267
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60267
7
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9
60268
0
60268
2
60268

SARIKA PATEL
SARTHAK NIGAM
SAUMYA KATIYAR
SHAILENDRA YADAV
SHALVIKA SINGH
SHAZAN ASLAM
SHIKHA SINGH
SHISHIR PANDEY
SHIVA KANT PANDEY
SHIVAM TRIVEDI
SHIVAM YADAV
SHIVANGI RATHOUR
SHIVANSHI
RAGHUWANSHI
SHRUTIKA GUPTA
SHUBHAM DUA
SHUBHAM KUMAR
SHUBHAM
SRIVASTAVA
SHUBHAM YADAV
SHWETA SINGH
SIDDHARTH SHUKLA
SONAM KATIYAR
SUBHAM YADAV
SUNAINA SINGH
SUSHMITA SINGH
SWATI SINGH
SWATI SINGH
SYED IMRAN HAIDER
TANUJA KASHYAP

MS. NIDHI KAPOOR

RAM SARAN PATEL
PANKAJ NARAIN
NIGAM

MS. NIDHI KAPOOR

MS. NIDHI KAPOOR

VIKAS KATIYAR
MS. NIDHI KAPOOR
DHARMADEV YADAV
MS. NIDHI KAPOOR
VEER VIKRAM SINGH
MS. NIDHI KAPOOR
ASLAM ALI
MR. ROHIT PURI
RAM PAL SINGH
MR. ROHIT PURI
VINOD PANDEY
UPDESH NARAYAN
PANDEY

MR. ROHIT PURI

MR. ROHIT PURI

SHIV SHAKTI TRIVEDI

MR. ROHIT PURI
NEERAJ YADAV
SUNIL KUMAR
RATHOUR

MR. ROHIT PURI

MR. ROHIT PURI

S.D. RAGHUWANSHI
MR. ROHIT PURI
PRAVEEN GUPTA
MR. ROHIT PURI
MUNISH DUA
PRADEEP KUMAR
NIGAM
MUKESH K.
SRIVASTAVA
RAJENDRA KUMAR
YADAV

MR. ROHIT PURI

MR. ROHIT PURI
MR. ROHIT PURI
MR. ROHIT PURI

RAM PAL SINGH

MR. ROHIT PURI
N.N. SHUKLA
MR. ROHIT PURI
JAG JIVAN LAL KATIYAR
SANTOSH KUMAR
YADAV

MR. ROHIT PURI

MS. POOJA MISHRA

SHRI RAM SINGH

MS. POOJA MISHRA
SAMRAT SINGH
MS. POOJA MISHRA
DASHRATH SINGH
MS. POOJA MISHRA
RAVINDRA SINGH
SYED GULAM
MURTAZA
RAJU KASHYAP

MS. POOJA MISHRA

MS. POOJA MISHRA

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TUSHAR MISHRA
UTKARSH AGARWAL
UTKARSH SHARMA
UTKARSH TIWARI
VAIBHAV TIWARI
VARSHA
VINAY GUPTA
VIPUL AGRAWAL
VISHAKHA AWASTHI
VIVEK KUMAR
VIVEK TRIVEDI

MS. POOJA MISHRA

D.K. MISHRA
MS. POOJA MISHRA
NARESH AGARWAL
MS. POOJA MISHRA
V.K. SHARMA
MS. POOJA MISHRA
B.D. TIWARI
MS. POOJA MISHRA
VINAY KUMAR TIWARI
MS. POOJA MISHRA
SURESH KUMAR
MS. POOJA MISHRA
GAYA PRASAD GUPTA
MS. POOJA MISHRA
ANUP AGRAWAL
HARI SHANKAR
AWASTHI
RAMVEER SINGH
YADAV
DINESH CHANDRA
TRIVED

MS. POOJA MISHRA

MS. POOJA MISHRA
MS. POOJA MISHRA