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NMIMS Global Access School For Continuing Education (NGA SCE) Course: B2B Marketing Semester: IV Program (Old) : PGDMM
NMIMS Global Access School For Continuing Education (NGA SCE) Course: B2B Marketing Semester: IV Program (Old) : PGDMM
NMIMS Global Access School For Continuing Education (NGA SCE) Course: B2B Marketing Semester: IV Program (Old) : PGDMM
SchoolforContinuingEducation(NGASCE)
Course:B2BMarketing
Semester:IV
Program(Old):PGDMM
AssignmentMarks:30
Instructions:
AllQuestionscarryequalmarks.
AllQuestionsarecompulsory
Allanswerstobeexplainedinnotmorethan1500words.Userelevantexamples,illustrationsas
faraspossible.
Allanswerstobewrittenindividually.Discussionandgroupworkisnotadvisable.
Studentsarefreetorefertoanybooks/referencematerial/website/internetforattemptingtheir
assignments,butarenotallowedtocopythematterasitisfromthesourceofreference.
Students should write the assignment in their own words. Copying of assignments from other
studentsisnotallowed.
Q1.Design and explain the content of catalogue for the generator set.
Q2. Explain how will you do the sales promotion for elevators?
Q3.As a manager of company dealing in business to business marketing, Create an online B2B
promotion strategy for any company of your choice. The company that you select should be
involved in B2B Business Only.
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