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  • The Divine Secrets of The Ya-Ya Sisterhood 2

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    This document analyzes the 2002 film The Divine Secrets of the Ya-Ya Sisterhood directed by Callie Khouri. It provides details on the film's budget, box office earnings, production companies, and target audience. Semiotic analysis is given of title sequences and early shots that set the tone as a romantic drama centered around female relationships and targeting a female audience. Stereotypes of sweet Southern girls and their rebellion are discussed. The film's genre as a celebration of relationships between women and its PG-13 rating aimed at older audiences are also summarized.

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    The Divine Secrets of the Ya-Ya Sisterhood 2

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    This document analyzes the 2002 film The Divine Secrets of the Ya-Ya Sisterhood directed by Callie Khouri. It provides details on the film's budget, box office earnings, production companies, and target audience. Semiotic analysis is given of title sequences and early shots that set the tone as a romantic drama centered around female relationships and targeting a female audience. Stereotypes of sweet Southern girls and their rebellion are discussed. The film's genre as a celebration of relationships between women and its PG-13 rating aimed at older audiences are also summarized.

    Copyright:

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    Download as PPTX, PDF, TXT or read online from Scribd
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    74 views7 pages

    The Divine Secrets of The Ya-Ya Sisterhood 2

    Uploaded by

    melissahx
    This document analyzes the 2002 film The Divine Secrets of the Ya-Ya Sisterhood directed by Callie Khouri. It provides details on the film's budget, box office earnings, production companies, and target audience. Semiotic analysis is given of title sequences and early shots that set the tone as a romantic drama centered around female relationships and targeting a female audience. Stereotypes of sweet Southern girls and their rebellion are discussed. The film's genre as a celebration of relationships between women and its PG-13 rating aimed at older audiences are also summarized.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 7

    The Divine Secrets Of The Ya-

    ya Sisterhood.
    Director-Callie Khouri.
    Release Date- 27th
    September UK 2002.
    By Melissa Hodgson.
    INSTITUTION.
    • The budget of the film -
    $27,000,000(estimate).
    • Opening week box office -$16,167,412.
    USA 9th June 2002.
    • Opening week box office-£124,269 UK 29th
    September 2002.
    • Similar films released in 2002 of the same
    genre for example ‘My Big Fat Greek
    Wedding’ $5,000,000 budget (estimate)
    and made Opening week box office -
    $597, 362 in comparison.
    Semiotics.
     . About 33seconds of titles and production names.
     Warner Home Video.-Distributer.
     Gaylord Productions.
     All Girl Productions. – signifies young female audience.
     All in Black and White colours which stands out and could signifies old-
    movie style.
     Serif Font is also used on titles.-romantic genre.
     .Music played over titles- French song could signify
    romance=genre.
     . First shot of Moonlight on water- establishing shot
    and sets atmosphere (nightime).
     . Next shot of small young girls climbing out
    window and dressed in light and soft clothing,
    leads you to think they are central
    protagonists .-female target audience.
     . Mise en scene –shot of house ,car and porch
    signifies good wealth.
     . Louisiana number plate provides exposition.
    Semiotics
    • Music change to fast pace –changes
    mood and you sense action.
    • Tracking shot of girls through wood.
    • Close up shot of girl above fire-
    signifies Danger says something
    about her character= mischievous.
    •
    •
    Stereotypes.
    • The big stereotype are the small
    sweet white American girls, what
    they are dressed in and their
    voices. However they are
    mischievous by escaping out side
    as a form of youth rebellion and the
    setting the forest at night is very
    polysemic.
    TARGET AUDIENCE AND
    GENRE.
    • Many aspects of romance signify
    romantic genre – female target
    audience.
    • Review-This film is really a celebration of female
    relationships between; mothers and daughters, between
    girl friends and between wife and husband. There are
    numerous flash backs, but the film flows at a good pace
    that it is not a distraction at all.-Jade Hasset.
    • Rated PG-13 – targeted at a younger
    audience, but not to young as covers
    issues such as drinking and mild
    violence.

    .
    Market Strategies.
    . Identifiable actresses used such as
    Sandra Bullock, preferred reading
    from audience.
     ‘Mothers, Daughters. The never
    ending story of good vs. evil’-
    relatable.

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