Micro 2010

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Total

Output
Units
0
1
2
3
4
5
6
7
8
9
10
11
12

Price Per
Total
Unit
Revenue
Total
Total
(Demand)
(TR)
Costs (TC) Profit (TP)
$8.00
0.00
10.00
-10.00
$7.80
7.80
14.00
-6.20
$7.60
15.20
17.50
-2.30
$7.40
22.20
20.75
1.45
$7.20
28.80
23.80
5.00
$7.00
35.00
26.70
8.30
$6.80
40.80
29.50
11.30
$6.60
46.20
32.25
13.95
$6.40
51.20
35.10
16.10
$6.20
55.80
38.30
17.50
$6.00
60.00
42.70
17.30
$5.80
63.80
48.70
15.10
$5.60
67.20
57.70
9.50

Average
Total
Marginal
Costs
Marginal Revenue
(ATC) Cost (MC)
(MR)
-14.00
4.00
7.80
8.75
3.50
7.40
6.92
3.25
7.00
5.95
3.05
6.60
5.34
2.90
6.20
4.92
2.80
5.80
4.61
2.75
5.40
4.39
2.85
5.00
4.26
3.20
4.60
4.27
4.40
4.20
4.43
6.00
3.80
4.81
9.00
3.40

Profitability Analysis-Monopoly
1.) Where Marginal Cost=Marginal Revenue is at profit maximization level. This
point is where the cost has the smallest change vs. revenue when producing one more
unit , this is similar to Perfect Competition.
2.) A monopolistic firm will set its price along the Price Demand Curve where
Marginal Cost=Marginal Revenue. The selling price is higher than at the point at
which Marginal Cost=Marginal Revenue . Because of this monopolistic firms
doesn't have to sell as high a volume to generate a profits.
3.) The reasons monopolies are considered ineffecient in the use of resources are
because they charge a price higher than Marginal Cost and they use fewer resources
causing a surplus of those resources.

Revenue-Cost Comparison

Monopoly Profit Determination


80.00

$16.00

70.00

Demand Price

$12.00

$10.00

MC

$8.00

Average Total
Costs

$6.00

60.00
Total Costs/Total Revenues

PRICE, MARGINAL REVENUE, AND COSTS

$14.00

Total
Revenue
(TR)

50.00
40.00

Total Costs
(TC)

30.00
20.00

Monopoly Profit
$4.00

10.00

MR
0.00

$2.00

1
$0.00
1

10

11

12

13

OUTPUT
Price Per Unit (Demand)

Average Total Costs (ATC)

Marginal Cost (MC)

Marginal Revenue (MR)

10 11 12 13

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