Chapter 8 Information

and computers in
business

Information systems
An information system is thus represented by an
ensemble of means, flows and methods for
collecting, transfer, processing, and retaining
external and internal data and information, for
the organization to act properly.
The information system:
- ensures all the information needed for
decision making;
- allows the transferring of information
through organization and external environment.

Management information
systems

When the collecting, transfer, processing and

retaining data and information are done with the
use of computer, the information system
becomes a management information system.
A management information systems (MIS) is a
computer system that collects and stores key
data and produces information needed by
managers for analysis, control and decision
making.

Management information
systems

A large firms MIS have four

components:
1. data-processing system;
2. management reporting system;
3. decision support system;
4. expert systems.

Software applications for

business
One of the most complex and useful
applications for business nowadays is
Enterprise Resource Planning (ERP).
Enterprise Resource Planning (ERP)
systems integrate (or attempt to
integrate) all data and processes of an
organization into a unified system.

Customer Relationship
Management (CRM)
Is

a
business
philosophy
involving
identifying, understanding and better
providing for the customers while building
a relationship with each customer to
improve
customer
satisfaction
and
maximize profits.
It's about understanding, anticipating and
responding to customers' needs.

Computers, design and

manufacturing
Advances in computer technology have also
transformed design and manufacturing.
Some of the most common applications of
artificial intelligence in business are:
1. computer-aided design (CAD);
2. computer-aided manufacturing (CAM);
3. robots.

Conclusions

management information systems (MIS) = a computer

system that collects and stores key data and produces
information needed by managers for analysis, control
and decision making.
A large firms MIS have four components: dataprocessing system; management reporting system;
decision support system and expert systems.
Enterprise Resource Planning (ERP) systems
integrate (or attempt to integrate) all data and
processes of an organization into a unified system.

Conclusions

Customer relationship management (CRM) is a

business philosophy involving identifying,
understanding and better providing for your
customers while building a relationship with each
customer to improve customer satisfaction and
maximize profits.
The artificial intelligence means computer
logic and it is what lets a computer system solve
a problem more or less like humans do.

Thank you for your attention!