2b, A D D I e Work Plan, J Tilley

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A.D.D.I.

E Work plan
Jacob Tilley
2b Lamarra
January 6, 2015

Introduction
Swift Creek Fabrications is in need of a logo for their company. They are a company that
manufactures steel and materials that are environment friendly that are used to build skyscrapers.
The project is to design and create three logo designs that also represent what they specialize in
which is green design, and safety and quality.
Goals
The goals for this project are to create 3 logos for the company that introduce Swift Creek
Fabrications as a company that specializes in green design and safety and quality. This will
make the company seem to the audience as an eco-friendly company whose materials are safe to
use to build their skyscrapers.
Clients
The client for this project is the company Swift Creek Fabrications. Swift Creek
Fabrications is a company that builds eco-friendly materials used to build skyscrapers. The
client is in need of three designs of logos that should show that the company specializes in green
design and safety and quality.
Scope
The color theory for the first logo design is green orange and red. The green is to make it
eco-friendly and more natural, the red is to make it seem more exciting, orange is to make the
logo seem more energetic.

For the first logo design I put a skyscraper logo to show that their

materials are used to make skyscrapers. The second one has water to show that they specialize in

being natural. The third one is green shaded water to show them specializing in green design and
being natural.
Target Audience
The audience is people who are building a skyscraper. This can be building companies
who build skyscrapers and other buildings who will use Swift Creek Fabrications
Limitations
The limitations are the time, budget, competency, and how there can only be four colors.
The time limit for this project is 8 days. There is no budget for the project. The designs color
has been limited so that there can only be four colors used in the logos design.
Finished Product and Deliverables
Final products:

Storyboards
Project documentation
Work plan

Timeline
Task

Due Date

Analyze

1.8.15

Design

1.8.15

Develop 3 logos

1.13.15

Story boards

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