Ap Programme

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Course overview AP Degree in Design, Technology and Business Retail Design & Management

1st Semester 30 ECTS

2nd Semester 30 ECTS

Discovery what is?

Team Dynamics who is?

Strategic Design Practice what innovates?

Design Diving what was?

Ideation what if?

Visual Business Model


what works?

Design: design processes and


design communication
4
Business: economics,
5
management, supply chain
management, retail, branding
Technology:
material and product
knowledge
Strategic & Personal
Networking
1st year exam written part

3rd Semester 30 ECTS

Modul I:
6
Visual and Commercial space
(Visual MerchandiSing I, II and III,
Store Economy, Commercial
Merchandising, Store Design I)
Modul II:
6
Guidelines
(Retail Marketing, Store
Management, Store Economy
(cont.)
Modul III:
7
Strategic Analysis
(Retail Trends and Consumer
Behavior, Strategic analysis &
experience economy)
Electives 4 weeks

Innovation

Work placement
9 weeks
Work placement exam

4th Semester 30 ECTS


15

Store Design 2

3D l

Product Knowledge

International Retail l

E-tailing l

HR ll

Communication l, ll

CRM

HR l

Final exam

15

Electives 4 weeks

Sustainability

3
1st year exam oral part

Basic subjects and common core projects

Speciality projects & work experience

120 ECTS appear in the right hand side under subjects/projects


Subjects and projects will be adjusted on a continuous basis.

Electives
01.08.2014

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