DEVANTE S.

WILSON

Address: 300 Sharon Avenue Sharon Hill, P.A., 19079

Cell: 267-278-4061 dewilson2010@yahoo.com
Experience Portfolios: dewilsonportfolio.weebly.com ;
sites.google.com/site/devantewilsoncapcommeportfolio

EDUCATION

Major: Advertising Minor: Sociology

GPA: 3.2
December 2014

Howard University School of Communications

Washington, D.C.

EXPERIENCE

CREATIVE PROFILE

Octagon (Norwalk, CT) Summer 2014/15

Brand Ambassador
Executed dynamic driving experience events across the nation

Designed an advertising campaign for Fox Sports to increase

viewership (Fall 2014)
Constructed a brand management campaign for the United
Planning Organization (2014)
Produced a research & marketing report on resonating
characteristics on University Alumni (April 2014)
Delivered an advertising sales pitch to market the Howard
University student newspaper The Hilltop. (Novemeber 2013)
Designed self-promotional brochure using InDesign/
Illustrator (November 2013)
Developed a Copy & Design creative campaign to launch a
new product (April 2013)

for the client BMW (Drive For Team USA; Un4gettable Test Drive).
Provided an exemplary customer experience through demonstrations.
Promoted Team USA for the 2016 Olympics and assimilated fan
support quotes.
Analytics - captured user data for events, compiled event evaluation
data, and periodically oversaw team expense and time reports.
Coordinated with clients and affiliates. to execute over 45
successful events with more than 5,499 registrants.

RadioShack (Hyattsville, MD) September 2012 - May 2013)

Retail Associate
Created strategic ways to generate new business and demonstrated
featured products.
Acquired over $50,000 in sales.
Supervised and trained new employees on company
procedures and selling features.

Comcast Corp. HQ (Philadelphia, PA) Summers 2010/11

Strategic Sales Alliance Intern - Marketing (2011)
Researched buy-flow metrics of sales through various marketing
channels.
Analyzed 3rd party vendors, membership growth and success
of selling Comcast products.

Human Relations Intern - Programming (2010)

Scheduled retention meetings for employees and annual objectives
improvements.
Developed spreadsheet of leadership programs affiliated with Comcast,
and provided benefits overview between Comcast and 3rd party vendors.

ADDITIONAL EXPERIENCE
Howard University (Washington, DC)
Human Resources Intern: Compensations Analyst (2014)
Computer Lab Intern; Student Employment Program (2013)
White House (Washington, DC) June 2011-December 2011
White House Office of Correspondence Volunteer Program
Brother 2 Brother Youth Conference November 2012
Howard University Cultural Immersion Trip Summer 2011
Beijing, China

AREAS OF EXPERTISE
Brand Innovation, Conception, and Launch
Experiential Marketing
Social Media Management
Campaign Development and Execution
Event Promotions
Research
Guerrilla Marketing
Advertising Analytics
Interpersonal Communication

SKILLS
Adobe (Illustrator, Photoshop, InDesign, FormsCentral)
Final Cut Pro
OrgPlus
SurveyMonkey
Weebly
Microsoft (Word, Excel, PowerPoint, Outlook, Visio)

TRAINING
CapComm: Student run, integrated communications
management agency
Advertising Campaigns
Advertising Research & Marketing
Advertising Copywriting & Design
Media Planning & Buying
Design for Advertising
Advertising Sales