2012 EIKON 2012 INTERNAL COMMUNICATION

Danone Waters of Argentina: Inside Health

Plan
The Inside Health program has as its main slogan the phrase "Danone wants you
well" and integrates the promotion and practice of healthy living in the workplace. In
its proposal includes training alternatives, sports and relaxation, information and
ongoing awareness and expanding the scope of medical control, among other

Photos

The Danone Group, more than 90 years of commitment to health and nutrition
From the first yogurts Isacc Carasso manufactured in 1919 in Barcelona and sold in
pharmacies, Danone was a brand associated with feeling good. More than 90 years
later, turned into a multinational company with presence in 120 countries and over
100,000 employees around the world-first company in fresh dairy products and the
second in embotelladas- waters, their focus remains since at that point, with
increasing deployment and depth. The Danone Group considers vital the issues
of public health and nutrition, and manifests through a comprehensive approach
that extends from research and development through the global network of Danone
Institutes for scientific research and dissemination, the hundreds of agreements with
professional societies for the care and dissemination of problems from different

brands, community work in education on healthy lifestyles and even special

investment funds for the creation of social enterprises responding to the problem of
malnutrition, as is the emblematic case of Grameen-Danone company Foods in
Bangladesh.
The company is poised to propose nutritional solutions tailored to suit the needs of
different age groups, tastes and income level and develop products with benefits
proven scientifically and relevant to local realities health. Its scope is organized into
four business divisions present in Argentina: fresh dairy products, water and
beverages, infant nutrition and medical nutrition.

Danone Waters of Argentina

It is present in Argentina since 1996 when the Danone Group acquired the two
largest companies in mineral water Argentina: Villa del Sur and Villavicencio. The
country has two plants, one located in Mendoza, where Villavicencio is born a unique
water from natural reserve, and one in Chascoms, which gives rise to Villa del Sur,
pure and light by nature mineral water. From 2003 creates a new category in drink
revolutionizing the market with rich, enjoyable and healthy proposals as Villa del Sur
Levit and Ser, a choice of light beverage that helps pamper the body without giving
pleasure.

Inside Health Basics

The comprehensive wellness program reflects indoors Health Inside the interest of
Danone Group toprovide health through food to as many people. As part of the
company, Danoners are the first recipients and beneficiaries of this mission that is
not a formality to include institutional brochures or corporate websites but
actually feels and lives within the company and from there radiates to society and
consumers. The Danone Group puts health first and live.
When in 2007 Numico Danone Group acquires and sheds its global biscuit division
addressing consolidates 100% health. It is then, when from the field of Human and
Internal Communication Resources companies Danone in Argentina, one begins to
think locally and give life internally to the mission, promoting a sense of ownership
on the one hand, in addition to impact specifically on the quality of life "Danoners", in
line with the actions of the whole company.
This reflection is also part of the ongoing dialogue with international and local union
organizations (including Allied Workers Union of Food - IUF) and the Agreement on
Health, Conditions of Work and stress. Its principles are taken into account from the
commitment to the safety and health of all Danoners How did the Inside Health
program?

The first point was to meet internal customers, know what their needs and
expectations.
In this context, the "Employee Wellness Week", a pilot activities are organized into
tasting a comprehensive approach to the major sites of Danone in the country and
then evolves to the comprehensive plan
Prior to the launch of Health Inside a survey of all Danoners that gave the Heads of
the various departments of the company Doctors tools to design the plan was also
performed. Added to this is counted results of medical checkups and a series of
estadsiticos employee data also proved decisive.
Finally, the comprehensive plan was based on three pillars:

A healthy diet ("Healthy diet")

A healthy body ("Healthy body")
A healthy mind ("Healthy mind")

PERFORMANCE
Inside The Health Programme is managed by the Internal Communication and
Sustainability, integrating the transverse contributions of other key
functions. Dissemination and promotion of content is organized under the chapter
"Inside Health" overall planning, which includes communication media as a weekly enewsletter, an intranet, billboards, quarterly magazine and emails, plus any
activations and campaigns.
FIRST PILLAR: HEALTHY DIET
Among the actions related to nutrition, hydration and diet (Healthy diet) of Danoners
are the following:
Ambassadors Program
It is a program that comes inside doors and has external impact. It is aimed at 100%
of Danoners and aims to raise their awareness about the importance of good
hydration and water benefits.Ambassadors become multipliers in their environment,
spreading the message among more people.

The training is conducted by a team of specialists from the Department of Human

Resources, Quality, R & D, Marketing, Hydration and Health Marketing Danone
joined a team of nutritionists and the support of a specialized training consultant.
In 2011 part 512 Danoners activity, 38% percent of the employees of Danone
Waters. And the goal is to complete the training in 2012 for all employees.
Multipliers Program
Also in 2011 also began the formation of "multipliers" under the Community program
(Nutrition) 2,where employees receive comprehensive training on Nutrition and
healthy lifestyles (nutrition, hydration, physical activity and good manners) that can
be easily replicated across kits and teaching tools in family and social spheres of
Danoners. The first corporate volunteers were trained ("Solidarity Danone") who
directly apply this training in community centers and assisted in its activities social
entities.
Hydration and Health Program
Among the most innovative programs, the Hydration and Health Program led by the
Department of Health Martketing, created in 2010, is facing relationship with health
professionals, to provide tools on the importance of hydration in a healthy, balanced
diet, through a program of virtual relationships, expert meetings and the presence of
the Department in the Medical Congresses. All information generated in this space is
initially shared with Danoners through different means of internal communication.

A healthier menu
As for nutrition and hydration, healthy alternatives aligned to the mission of Danone
and contribute to the general well being sought.
We have a staff nutritionist for advice, which is one of the most esteemed
benefits and is consulted by 30% percent of employees, a figure that continues to
grow.
We have checked by nutritionists at all levels with the presence of a dining
menu.
We have options for healthy products like beverages, yogurts, milk, cream
cheese, cereal bars and seasonal fruit baskets available in all workplaces for all
Danoners.
Talks and workshops
The company regularly organizes lectures and workshops on topics such as
"Cholesterol and Health", "Healthy Eating" or "Healthy Habits". There have also been
talks and support for quitting.The sessions are run by nutritionists and specialists
and are performed during working hours.
SECOND PILLAR: HEALTHY BODY

Within the programs related interest in putting the Danoners

movement to combat sedentary lifestyles and improve cardiopulmonary fitness
("Healthy Body" are:

Running & Walking team

Twice a week, a training group is in the Rose Garden of Palermo. The activity is led
by a team of trainers and adapts to the particular needs of the participants. It may be
part of a training program to a marathon, weight loss or regular motion. The activity
reaches all Danone employees who work in the city of Buenos Aires. Another group
with the same characteristics is developed for Plant Danoners Villa del Sur, whose
meeting place is the Chascoms lagoon.

Gym Indoors
In 2009 a space was opened on the 13th floor of the Central headquarters (Moreno
877) with latest equipment and a coach present at the start of the day, noon and
evening. Employees can take a break in the daily routine for running, walking, cycling
or make additions. On the same floor have a locker room to change after physical
activity.
Fitness outdoors
The Danoners who prefer to do business outside the office have discounts for
themselves and their families in the Red Sports Club.

Sports Outdoor

In the province of Mendoza, where the plant is located Villavicencio are

organized regularly bicicleatadas, hiking or trekking. In 2011, more than 30 company
employees joined the proposal into motion by Danone.
Danone World Cup
Every two years a football tournament in the world (the Danone World Cup), where
after several regional and national heats, one team from each-male, female and
mixto- category travels to the world finals to be held in destintos is organized very
attractive. In 2012, for example, the final of the soccer tournament will be held in
Tokyo, Japan.
During the current year, 225 teams and a total of 1537 players -the 29% percent of
the total strength of the company-registered for the tournament: 194 male teams, 84
female and 95 mixed. The national final, held in Buenos Aires, consisted of a day of

sports, games and other family activities involving 1700 people (danoners and
family).

Vaccination campaign against influenza

Four years ago, before the onset of winter vaccination campaign for all Danoners is
released. In 2012, was held on 23 and 27 April.
THIRD PILLAR: HEALTHY MIND
Finally, in programs and activities relating to the welfare and health ("healthy mind")
may be mentioned the following:
Health and Safety Fair
Every year since 2010 the operation of Villavicencio and Villa del Sur plants for a full
day to devote himself exclusively to communication and participation related to
prevention and wellness.
The action reaches the 540 employees who are part of these two plants.
The last fair in 2012 had the following lemma. "Learning how to properly care for our
health will allow us to live every stage of our lives." He emphasized through activities
and talks about what physical, psychological and nutritional aspects should be
prioritized in all stages of life.
SPA Self Promotion
The empleaados benefits have 50 percent massages, facial and body aesthetic
every Wednesday in the Self SPA located in Cervino 3626, including the physical
circuit. They also have 25 percent off the purchase of gift certificates Spa services.
Danone wants you well
Finally, we consider that health can be balanced if a healthy routine balance work
and personal life is maintained. Therefore, the Danone chapter you want
good, consists of a number of benefits to help Danoners have workdays best suited
to their personal needs, according to maintain a balance between quality of work and
personal life.
Among the highlights are extended maternity and paternity leave, flex-time, on
Friday Danone (8 to 2pm), free birthday day and half day for the birthday of your
son / a less than 12 years.
Availability massage
At the headquarters of the company, on Tuesday and Thursday are available
massages provided by professionals Spa Being. This proposal, initially a day, was
later expanded to conduct a follow-up study on the use of the gym and classes as

yoga and stretching, where programming was adapted to the current demands of the
employees.
Stress Wokshops
They are designed to reflect and find what helps us to be in harmony with our
physical, mental and spiritual health. Between 2010 and 2012 the company
organized workshops on stress for Executives and Managers and the next step is to
deploy this action to all employees.
RESULTS
As reflected in the Danone People Survey, which is the survey of internal opinion in
which Danoners involved, pride in belonging to the company and the valuation of
Danoners on the actions taken Danone for Security manifested and Health
According to the results of the survey conducted in 2011 among all staff of the
company:
97% said he was proud to work for Danone
94% would recommend to Danone as a good place to work
91% manfiesto that strongly believes in the values and goals of the company.
In addition, 93% felt that programs and actions implemented by the company to
promote the health of employees (beyond security) are beneficial to him / her and
also for their families.
Most of the actions proposed by the company found a strong echo among
employees. Just to give two examples: 1 in 3 employees of the
company participated in the last tournament of soccer, Danone Word Cup, and
around 30% consulting the nutrionista assigned by the company.
The best proof of the effectiveness of Health Inside is the voice of employees, their
views.
"I find it useful to have the gym at lunchtime or after the workday. And let me
massages have 15 minutes comforting and realx for more batteries you boot with the
remainder of the day "(Silvina Marrese, Sales Planning Analyst)
"Going to the gym and watch weekly Danone nutritionist helped me join forces to
lose 8 kilos she had gained since I stopped smoking" (Susana Debonis- Office
Manager)
The company strengthens positioning forefront of Argentina in wellness and health
plans for their employees