DOCUMENT RESUME
ED 272 582 ™ 860 528
AUTHOR Brandenburg, Dale C.; Smith, Martin E.
TITLE Evaluation of Corporate Training Programs.
INSTITUTION ERIC Clearinghouse on Tests, Measurement, and
Evaluation, Princeton, N.J.
SPONS AGENCY Office of Educational Re
Washington, DC.
rch and Improvement (ED),
REPORT NO ERIC-TME-R-91
PUB DATE May 86
CONTRACT 400-83-0015
NOTE 1158p.
AVAILABLE FROM ERIC Clearinghouse on Tests, Measurement, and
Evaluation, Educational Testing Service, Princeton,
NJ 08541 ($9.00).
PUB TYPE Reports - Descriptive (141) -- Information Analyses -
ERIC Information Analysis Products (071)
EDRS PRICE MFO1/PCOS Plus Postage.
DESCRIPTORS *Corporate Education; Curriculum Evaluation; D:
Collection; Decision Making; Evaluation Criteri
*Evaluation Mettods; Evaluation Proble *Formative
Evaluation; Human Resources; Job Training; *Labor
Force Development; Postsecondary Education;
Training
*Summative Evaluation; *Training Method
Objectives
ABSTRACT
ngly competitive busin
t which, in turn, has been shaped by such forces as the
@ of global competition, the quickening pace of technological
innovation and the reduction of federal regulations in some
industries. This monograph seeks to contribute to the current
momentum of ERD by describing the state of the art for HRD
evaluation, The needs of business managers and academicians are
addressed by describing the applications of evaluation methods to
decision-making within the training or HRD or: Both
formative and summative training evaluations ed in terms
of issu and techniques. Models for training
evaluation ar into a number of components: (1) definition
of perspectivi ription of variables; (3) use of flowchar
or descriptive matric (4) lists of questions; (5) data collection
techniques; (6) data analysis techniques; (7) research designs; (8)
reporting procedures; and (9) detailed examples. A section on
evaluation practice summarizes analyses of evaluations to show how
training evaluations are actually done. Conceptual and strategic
issues that challenge the evaluator are described. An ndix
outlines methods for tri impact analysis. (LMO)
SRARARARERERERERERRRERERRARRRRERERERERER EER ERRRRRRR RRR ERAA RRA RRR ARENA EE
* Reproductions supplied by EDRS are the best that can be made «
* from the original document. *
ARRRRAARRRARRRRARRRAERERRERERERERERARERR RAE RRERRERRERARER AREA REAR EERE RELL LILA LILLIA
Li Lu Mm & =
SSESE : oO fei
= ees 5 eas £2
= o> oc pe
> as9 2 Bus
| cc So i
S$ oFre
“ee Wi
28S22203ERIC/TME REPORT 91
EVALUATION OF CORPORATE
TRAINING PROGRAMS
DALE C. BRANDENBURG
University of I1linois
and
MARTIN E. SMITH
New England Telephone Company
MAY 1986
ERIC Clearinghouse on Tests, Measurement, and Evaluat fon
Educational Testing Service, Princeton, New Jersey 8541-001