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  • Brand Archetype of Benny & Silos: The Innocent

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    Soham Mukherjee
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    Benny & Silos is categorized as an "Innocent" brand archetype which offers simple solutions to problems through products associated with goodness, simplicity and nostalgia at low to moderate prices based on straightforward values and superior quality compared to others. Key traits for this brand are optimistic, simple, truthful, honest and straightforward.

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    Desciption of the pestle slides to use in any scenario

    Original Title

    Pestle

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    Benny & Silos is categorized as an "Innocent" brand archetype which offers simple solutions to problems through products associated with goodness, simplicity and nostalgia at low to moderate prices based on straightforward values and superior quality compared to others. Key traits for this brand are optimistic, simple, truthful, honest and straightforward.

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    © All Rights Reserved
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    12 views1 page

    Brand Archetype of Benny & Silos: The Innocent

    Uploaded by

    Soham Mukherjee
    Benny & Silos is categorized as an "Innocent" brand archetype which offers simple solutions to problems through products associated with goodness, simplicity and nostalgia at low to moderate prices based on straightforward values and superior quality compared to others. Key traits for this brand are optimistic, simple, truthful, honest and straightforward.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 1

    Brand Archetype of Benny & Silos:

    The Innocent
    Innocent archetypes are as follows
    1. Offers a simple solution to a problem
    2. Associated with goodness, simplicity, nostalgia,
    childhood
    3. Low or moderate pricing
    4. Straight forward values
    5. Superior quality product compared to other brands
    Key traits which this brand should live up to are as follows:
    Optimistic, Simple, Truthful, Honest, Straight-forward, Reliable

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