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  • Driving School

    Uploaded by

    Ketaki Bhagat
    10 views2 pages
    This document outlines a 33-point marketing plan for a driving school that includes offering courses for students and drivers, establishing various payment options, sending reminders, ensuring licenses are obtained on time, creating promotional materials, expanding visibility and reach, setting timelines, strengthening positioning, hiring a female instructor, targeting those after 12th grade and graduation with safety and independence courses, holding seminars with traffic police, creating a Facebook page and website, pursuing ISO quality certification, developing a responsible driver program with badges or pamphlets, defining mission, vision and objectives, partnering with colleges and schools, placing ads in college magazines, putting up posters at vendor locations, providing driving education to corporate and commercial drivers, improving the shop design, increasing the

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    This document outlines a 33-point marketing plan for a driving school that includes offering courses for students and drivers, establishing various payment options, sending reminders, ensuring licenses are obtained on time, creating promotional materials, expanding visibility and reach, setting timelines, strengthening positioning, hiring a female instructor, targeting those after 12th grade and graduation with safety and independence courses, holding seminars with traffic police, creating a Facebook page and website, pursuing ISO quality certification, developing a responsible driver program with badges or pamphlets, defining mission, vision and objectives, partnering with colleges and schools, placing ads in college magazines, putting up posters at vendor locations, providing driving education to corporate and commercial drivers, improving the shop design, increasing the

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    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
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    Download as xlsx, pdf, or txt
    10 views2 pages

    Driving School

    Uploaded by

    Ketaki Bhagat
    This document outlines a 33-point marketing plan for a driving school that includes offering courses for students and drivers, establishing various payment options, sending reminders, ensuring licenses are obtained on time, creating promotional materials, expanding visibility and reach, setting timelines, strengthening positioning, hiring a female instructor, targeting those after 12th grade and graduation with safety and independence courses, holding seminars with traffic police, creating a Facebook page and website, pursuing ISO quality certification, developing a responsible driver program with badges or pamphlets, defining mission, vision and objectives, partnering with colleges and schools, placing ads in college magazines, putting up posters at vendor locations, providing driving education to corporate and commercial drivers, improving the shop design, increasing the

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
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    Particulars
    Courses for students, drivers, brush up courses
    Payment options
    Reminders
    License within stipulated time
    Small pamphlet/material
    How strong is our base?
    Visibility
    Expansion
    Timeline
    Positioning
    Girl instructor
    After twelfth/ After graduation - Safety/ Independence
    Seminars by traffic police on safe driving
    FB Pg - Driving School In Thane
    Driving school at your door step
    Website
    ISO - Quality Management System
    Responsible driver badge or pamphlet
    Mission, Vision, Objectives
    Driving school tie up with colleges and schools
    Ads in college magazines
    Posters at our vendors place
    Driving education to inhouse drivers for corporates, trucking agencies
    Shop design
    Increase car fleet, more instructors, car simulators
    Driving school facebook plan
    http://www.gedandclaire.com/fac

    Product
    Price
    Place
    Promotion

    gedandclaire.com/facebook-for-business/driving-school-marketing-plan/

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