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Letterofintent
Letterofintent
Letterofintent
16011Hollingbournerd.
Huntersville,NC28078
January8,2015
Mrs.ChristineKopp
EnglishIIIAP
PineLakePreparatory
1639MecklenburgHwy
Mooresville,NC28115
DearMrs.ChristineKopp:
IamwritingtoyouaboutmyintentionsforthePRIDEresearchpaper.Ichosethefieldof
MarketingtostudybecauserecentlyIwaspromotedtoMarketingAssistantatmyjobat
ChickfilA.Sincemypromotion,anewworldofpossibilitieshasopeneduptomethatIam
veryeagertoexplore.Iwishtostudyandunderstandallofthefundamentalprinciplesittakesto
becomeagreatmarketer.ThroughoutmyresearchforthePRIDEpaper,Ihopetofindoutas
muchasIcanaboutthehistoryofmarketing,educationrequirements,jobopportunities,salary
rates,dailyresponsibilities,andpossibilityforgrowththroughoutacareerinmarketing.With
thisknowledge,thedecisionofwhetherornotIwishtopursueamarketingdegreewillbecome
clearertome.
Throughoutmyresearch,Iplantocomparemarketingonaglobal,national,andlocallevel.In
anyformofmarketing,whetherdealingwithaninternationalshippingcompanyora
familyownedbakery,marketersmustmastercertainskillstoreachtheiraudience.Forexample,
becauseoftherapidgrowthoftechnologyinthelastcentury,marketersmustbekeenontheir
skillswithcomputers,andotherformsoftechnologyinordertomarketwell.Also,theabilityto
speaktwoormorelanguagesprovestobeextremelybeneficialwhendealingwithforeign
employeesandcompetitorsinafield.Exploringthefieldofmarketingwillhelppreparemefor
myfuture,andalsoprovideabettergraspofthefieldthatIamalreadyworkingin.
Ipledgetoavoidplagiarism,andIamawareofthePLPethicsguideanditsconsequencesfor
cheating.
Sincerely,
KatherineZiegler