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Hathaway

Jones in
difficult
situation
CEO, Key
decision
maker

VP, HR
At
loggerheads
with Fred

Fred

Virginia

Bet on
Chinas
growing
luxury goods
market

Mimi
Impressive
Meeting

Emotional
Influencer;
Information limited
to popular media

Hearsay knowledge
about internetHeavy influence on
Fred

Fred

Virginia
Martha

John

Close friend
and
Old
roommate

Raised in
ChinaMajored in
Modern
Chinese

Protest
outside
Chinese
consulate in
San Francisco

Mimi
Excellent
profileBerkeley,
Consultancy,
Stanford,
Eleanor
Gastor
Wants global
GenMan
experiencepreferably in
China

Loves and
admires Mimi

Stringer for
US
Newspapers
in China

John

Fred
Mimi
Chandler

CEO of Retail
Chain which
desperately
wants to
expand in
China

Recommendation Hire Mimi


Fred should talk with Mimi to get an honest opinion
about the Google results to handle the situation
better with Virginia
Social media policy should be set up coordinating with
Virginia

Fred should follow his instinct and hire Mimi for the
expansion plans in China
She can be used in both American and China market
Bring creativity in the company
Broad business experience in apparel market with two
blockbuster products

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