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Cooperative Facilitator's Guide
Cooperative Facilitator's Guide
Cooperative Facilitator's Guide
FACILITATORS GUIDE
Basic Co-op Education Series
(with Accompanying Video Presentations)
Produced by the:
CO-OP EDUCATION FORUM
Table of Contents
Introduction . 2
Module 1: Origin of Co-operatives .. 4
Module 2: What is a Co-operative? ...................................................................................... 10
Module 3: Co-operative Values . 19
Module 4: Co-operative Principles .. 27
Module 5: Me and My Co-operative .. 30
Tips in Organizing the Basic Co-op Orientation Seminar .. 34
About the Co-op Education Forum .. 38
Introduction
This Facilitators Guide is the companion material to the five (5) videos on Basic Co-op
Orientation produced by the Co-op Education Forum. The videos are part of a series of co-op
education materials, entitled Lets Co-operate, which aims (1) to promote a common
understanding of the fundamentals of co-operatives among co-op members, officers and
management staff; and (2) assist co-operatives of all types in conducting education program for
members and the public.
This Guide should, therefore, be used in conjunction with the videos containing five basic co-op
orientation lessons namely:
Module 1: Origin of Co-operatives
Module 2: What Is A Co-operative?
Module 3: Co-op Values
Module 4: Co-op Principles
Module 5: Me & My Co-operative
The five (5) modules can be used separately by the co-operative depending on its target
audience. It is recommended, however, that in conducting a Pre-Membership Education
Seminar (PMES) the five (5) modules should be used altogether to achieve maximum results.
Target Group
This Guide is written with prospective members in mind or for persons who have shown interest
to become members of an existing co-operative, or who intend to organize and register their
own. Even existing co-op members who need to undergo re-orientation on the fundamentals
of co-operatives could be the target group. They would generally have reached high school
education. It is also written for adult learners, who have to go through the demands of daily
living and therefore may have to exert extra effort to attend learning sessions. Hence, each
module is designed for a maximum duration of one hour. At the same time, it is activityoriented in order to enhance opportunities for adult learning. The ideal group size for each
learning event is 25 to 30 participants.
Guide for Facilitators
The facilitators/trainers are members of the co-operative themselves either knowledgeable
Board members, or articulate members of the Education and Training Committee, or both, who
are supposed to conduct the training with the aid of the video presentations.
Each lesson is written with clear instructions for facilitators to follow. However, it is important
to point out that these instructions are merely a guide. Depending on individual experiences,
facilitators can make use of this guide in different ways:
1. They can follow the logical structure of the lesson plan. If time is limited, they can
shorten the process or eliminate some activities. On the other hand, if circumstances
allow for longer duration of the session, they can lengthen the process or add more
activities.
2. They can change some learning activities and use other learning methods and tools they
are comfortable with.
3. Experienced facilitators may even develop their own lesson plan. What is important is to
preserve the objectives of the lesson and employ adult learning methodologies at all
times. Of course, the videos remain central to the learning event.
4. The structure of the lesson plan, the learning methodologies and the tools can also be
changed, if the profile of the participants are different from the one described above.
It has also to be noted that the video presentations are generic in the sense that they
describe the general situation and are meant to be used by all types of co-operatives. It is the
task, therefore, of the facilitator to contextualize the message of the video presentations to
the specific situation of his or her co-operative. This means using actual examples of ones coop e.g. products and services, policies, business practices, etc. when facilitating the sessions.
There is, therefore, flexibility in the use of this Guide. What should be emphasized here only is
that the task of the co-op educator is to facilitate adult learning. At the end of the day, we want
co-op members who do not only understand the co-operative but are also motivated to
become good members. Using adult learning methodologies can best achieve this.
Hence, this Guide also includes some TIPS on facilitating. As well, it has some materials for
further reading to support facilitators with some content.
Facilitators Guide
Module 1: Origin Of Co-Operatives
OBJECTIVES:
At the end of the module, participants will be able to:
a. Explain that, historically, co-operatives were formed by ordinary people to help
themselves and solve basic economic and social problems;
b. Express the belief that the organization (co-op) can respond to his or her familys
needs; and
c. Express further the realization that the success of the co-operative would
depend on his or her contribution and on all members working together.
TIME: One (1) hour
MATERIAL/SUPPLIES:
Computer, LCD projector or big TV screen, (alternatively, acetates & OHP projector), good
sound system, meta cards, black or white board, brown paper.
Video Origin of Co-operatives
Time
Session Guide
Note: This is the first of 5 lessons and should be a good
starting point for clarifying to prospective members their
personal expectations of the co-operative and what it can
do. We should remember that people come to the co-op
because they have economic problems that individually
they cannot solve and, initially, they may have wrong
information or expectations about what the co-op can do.
It is quite normal, for instance, that when a prospective
member of the savings and credit co-operative decides to
join a co-operative, he or she is motivated only by the
need to borrow. The challenge to the co-op educator is to
help him or her transcend this selfish motive to one of
It may be useful to
prepare beforehand the
list of 5 lessons written
in a brown paper,
posted where everyone
can see.
These questions can
also be written in a
brown paper and
posted in front for
everyone to see and to
reflect on during the
whole session.
10 min
12 min
Tell the participants that they will now view the video on
the history of co-operatives.
Show the video on Origin Of Co-Operatives.
15 min
10 min
10
Facilitators Guide
Module 2: What is a Co-operative?
OBJECTIVES:
At the end of the module, the participants will be able to:
a. Identify the most important characteristics of a co-operative;
b. Explain what makes a co-operative unique and different from other forms of
enterprises; and
c. Explain what the co-operative can do for members and their families.
TIME: One (1) hour
MATERIAL/SUPPLIES:
Computer, LCD projector or big TV screen, (alternatively, acetates & OHP projector), good
sound system, meta cards, black or white board, brown paper.
Video What Is A Co-operative?
Time
5 minutes
Session Guide
Two cartolinas will be posted where participants can write their
answers to the following questions as they enter the venue.
This introductory
activity should help get
st
1 cartolina: Wish ko lang (what I expect to learn from the expectations and
the seminar)
even apprehensions of
2nd cartolina: Fear factor (what are my apprehensions in the participants.
attending this seminar)
11
3 minutes
Process the answers written by the participants in the cartolinas Write on the board the
by aligning them with the following objectives of this session:
objectives of this
session; or show it
using Powerpoint
Identify the most important characteristics of a copresentation (if facility
operative;
Explain what makes a co-operative distinct and unique
is available) or make
from other forms of business organizations; and
use of brown paper.
Describe what the co-operative can do for me and my
family.
10 minutes
25 minutes
BUZZ SESSION
Divide the participants into groups of three (3) or four (4).
Based on the video presentation, ask each group to discuss and
prepare short answers to the following questions (write these
questions on the board):
Ask the groups to write their answers in the meta cards. After
10 minutes of discussion, ask one member of each group to
report and explain their answers. After they are explained, the
meta cards should be placed in the question they fall under. Ask
the group to clarify their answers if necessary.
12
13
8 minutes
2 minutes
Make available
information about your
co-op e.g. brochure,
pamphlets, other
written information
they can bring with
them.
14
Supplementary Reading 1
Nature and Character of Co-operatives
Co-operatives are both associations of people and business enterprises. They are
distinguished from other organizations by their philosophy, nature, and character. Failure to
appreciate their true nature and character deviates from co-operative principles and ideals and
loses sight of the ultimate objective of the co-operative movement.
1. Co-operatives are service-oriented.
Co-operatives are organized to serve their members by providing goods and services at
reasonable cost. Members contribute the capital of the co-operative so that goods and
services can be appropriately provided through its business activities and not to
maximize the profit or dividends their capital contributions will earn from the business.
Co-operatives, in servicing the members, do not act as charitable organizations.
Members are aware that the benefits come from their contributions, patronage refund,
and mutual efforts to help one another. The motto is Co-operatives are not for profit
and not for charity but for service.
2. Co-operatives are community-oriented.
Co-operatives work for the welfare of their members by integrating themselves into the
life of the community in particular and the nation in general. Co-operatives enhance the
peoples welfare through increased productivity both the members and the
communities where they operate.
3. Co-operatives are people-oriented.
Co-operatives are not merely economic instruments concerned with dividends and
related economic and financial returns. They are the mechanisms of change for total
human development. This means the total development of man as human being in all
the economic, political, cultural, and spiritual aspects. According to G. Fauquet, the goal
of the co-operatives is to make people- people with sense of both individual and joint
responsibility- so that they may rise individually to a full personal life and collectively to
a full social life.
4. Co-operatives are owned, managed, and patronized by members.
Co-operatives are member-owned, member-controlled, and member-used. Ownership
is a very important factor in the success of any co-operative. It is very important that
15
members have full authority to manage and control their co-operative. If a co-operative
starts and operates solely from borrowed capital, it violates the principle of self-help
and loses much of its autonomous character. Co-operatives must depend on the
patronage of their own members and not from non-members. However, in certain cases
a limited patronage by non-members may be allowed mainly for reasons of business
viability and service to the community.
5. Co-operatives are business enterprises.
Co-operatives engage in businesses with social responsibility. They play a meaningful
economic role in the community life by serving and performing as efficiently and
responsively as the other financial and business enterprises. Co-operatives have to
generate surplus to be able to continually improves and expand its services. They have
to be viable, creative, enterprising, and efficient to continually grow and serve the needs
of their members. Increasing patronage cannot be maintained without quality service,
management and performance. The net surplus generated from business operations are
allocated to the members at the end of each year.
6. Co-operatives develop best through self-help and mutual help.
Robert Owen advocated the philosophy of self-help that inspired the Rochadale
Pioneers to organize. He said, If you want something done, do it yourself. The
philosophy has been responsible for the success of many co-operatives all over the
world- and it is the best alternative for the poor in any country to unite and help
themselves out of their depressed condition. This is not to say that they should not be
assisted. But assistance from outside, whether technical or financial, must not stifle
rather stimulate initiative, self-help and self-reliance. The principle of subsidiary also
applies- that before asking or soliciting from the outside, self-determination and selfcapability should be considered.
The role of government and non-government organizations in the development of cooperatives should be assistance and not dominance. They should not in any manner
interfere in the purely internal affairs f the co-operatives, taking care that they preserve
their autonomous and independence and self-help through mutual-help characters. On
the part of the co-operatives being assisted, they should do their part by seeing to it
that the objective of the assistance given is achieved- that they grow stronger rather
than become dependent upon such assistance.
7. Co-operatives serve best when they answer the real and felt needs of the members.
16
How do we expect the members to participate in the activities and to patronize the
business of their co-operative whose services they d not really need or feel they need?
Of what benefit are co-operatives that do not serve the real needs of their members? It
is important therefore that proper approaches and techniques are employed to ensure
that the real needs of the members are identified and recognized before any cooperative is organized. The assisting agency or agencies should make the real need be
felt by the members. The assistance should begin from the organization stage and
sustained through the developmental stage up to the point when the co-operative
begins to operate on a self-sustaining basis.
8. Co-operatives develop best from bottom to top.
Being mass-based organizations, co-operatives develop best from the bottom to the
top. Organizationally, their development should be from the primary level t the
secondary, tertiary, and up to the apex. Geographically, they should develop form the
barangays to the municipal, provincial, city, regional, and national.
The primary co-operatives are the foundation stones of the whole co-operative
structure. Organizing the apex before the base is like building the roof of the house
before its foundations. Sooner or later, in such a case, the roof topples down because
the foundation is weak and unable to support its load.
9. The development of co-operatives is enhanced through a multi-sectoral approach.
Having in mind the specific roles of each sector- the government, non-government, and
the co-operative sector- must play, a multi-sectoral approach can ensure that all aspects
of the development process are considered. This enhances the smooth and continuous
development of the co-operatives. This approach involves the participation of all sectors
from the planning stage to the implementation, evaluation, and monitoring of all
activities. Such approach enhances true people power- enlightened, democratic, and
participative- in all levels, both organizational and geographical.1
17
Supplementary Reading 2
COMPARISON OF CO-OPERATIVES WITH OTHER TYPES OF BUSINESS ENTERPRISES
Basic Difference
Single
Proprietorship
Partnership
Corporation
Co-operative
1. Number of
Persons
Required for
Formation
At least two or
more
At least five
persons (natural
and juridical
persons can be
stockholders at
the same time)
At least 15 persons
(natural persons can be
members only of
primaries; while
juridical persons can be
members of
federations and/or
unions)
2. Grant Juridical
Personality
No separate
juridical
personality from
owner but
business name
should be
registered with
DTI
Mere agreement
of partners can
be a partnership.
However, it is
better if
registered under
the SEC
Must be
registered with
SEC
Must be registered
with CDA
3. Registration
Requirements
for
Documentation
Application form
Contract of
partnership
Articles of
Incorporation,
By-Laws and
Bank Statement
4. Capitalization
Contributions
Only owner
contributes
capital
Partners
contribute cash
or services
Stockholders pay
for amount of
shares they want
to buy
Members contribute
(limited to ten percent
of subscribed capital)
5. Management
Structure
Partners make a
collective
decision
Board of
Directors make
final decision
18
6. Voting Rights
No voting rights
as it concerns
only one person
Vote
proportional to
interest
Vote
proportional to
interest; proxy
voting allowed
7. Liability
Unlimited as to
owner
Unlimited as to
partner except
limited
partnerships
Limited until
authorized
capital
Limited until
subscribed share
capital
8. Taxability
Income tax of
owner
Profits taxable;
stockholders pay
tax on dividends
received
Net surplus
nontaxable, interests
on members deposits
are not subject to tax
(Art. 61, RA 9520)
9. Effect of Death
of Owner,
Partner,
Stockholder or
Member
End of business
operations
unless heirs can
take over
business
Partnership
automatically
dissolves
Corporation
continues; heirs
inherit shares
Co-operative
continues; heirs
become members if
qualified
Profit
Profit or service
Profit
____________________
Source: Pre-Membership Education, Landbank Co-operative Development Foundation, Inc., page 26
19
Facilitators Guide
Module 3: Co-operative Values
OBJECTIVES:
At the end of the module, the participants will be able to:
d. Identify the values that are important to the co-operative; and
e. Explain at least 3 co-op values and why they are important.
TIME: One (1) Hour
MATERIAL/SUPPLIES:
Computer, LCD projector or big TV screen, (alternatively, acetates & OHP projector), good
sound system, meta cards, black or white board, brown paper.
Handout ICA Co-operative Identity Statement
Video Co-operative Values
Time
5 minutes
Session Guide
Remind that participants that in the last module cooperatives were distinguished from other forms of
Distribute the
handout on the ICA
20
Co-operative
Identity Statement
(ICIS).
10 minutes
25 minutes
Role Play:
Ask the participants to form themselves into four groups
by choosing their own group members. Inform them
that each group will be assigned one co-op value
mentioned in the video; the group will explain this co-op
value by demonstrating it through a role play. Only the
group knows the co-op value assigned to it and the rest
of the participants will guess what that co-op value is
after the role play.
Assign the following co-op values to each group:
Group 1 Self-help
Group 2 Caring for others
Group 3 Democracy
Group 4 Solidarity
The number of
participants per
group would depend
on the total number
of participants.
Ideally, each group
should have 5
members and
should not be more
than 8.
The participants can
form their own
groups.
Alternatively, you
can group them by
random selection.
21
10 minutes
5 minutes
It would be good if
the co-op manager,
or the chairperson
or any member of
the board would be
present during this
part of the session
to answer questions
of the participants
relating to policies
and business
practices of the coop.
22
Supplementary Reading 1
23
24
Supplementary Reading 2
Co-operative Values
Traditionally, the cooperative movement has had deep ties to the world's wide array of
religions and ideologies. It has continuously explored its own belief system and attempted to
identify those personal ethics and social ideas, if any, that are shared by cooperators and
motivate our future actions. The 1995 Statement articulates the best in our belief system, the
ideals of personal and social conduct to which we aspire. In its background paper on the
Statement of Identity, the ICA explains, "Any discussion of values within cooperatives must
inevitably involve deeply-felt concerns about appropriate ethical behavior. Achieving a
consensus on the essential cooperative values [within a rich array of belief systems among ICA
members] is a complex but rewarding task."
Basic cooperative values are general norms that cooperators, cooperative leaders and
cooperative staff should share, and which should determine their way of thinking and acting.
They are our statement of what we think is the right thing to do. Based on a book written by
Sven Ake Book for the 1992 ICA conference, Cooperative Values in a Changing World, the
discussion assumes every generation recreates and refines its basic values so that they are
inspirational to contemporary society. It is in our statement of values that we engage the
hearts, conscience and loyalty of cooperative members. The first sentence of the values
statement addresses our convictions about how to achieve a better society and what form that
society should take. The values include:
Self-help:
Democracy:
Equality:
25
Equity:
Solidarity:
The values statement also articulates values of personal and ethical behavior that cooperators
actualize in their enterprises. They describe the kind ofpeople we strive to be and the traits we
hope to encourage - honesty, openness, social responsibility and caring for others -- through
cooperation.
From the earliest days of the Rochdale Pioneers, cooperatives have emphasized the importance
of honest dealings in the marketplace: accurate measurements, reliable quality and fair prices.
Members have insisted that their enterprises have honest dealings with them. This in turn has
led to honest dealings with non-members and a unique level of openness throughout the
organization. And many cooperatives have manifested the values of social responsibility and
caring for others, reflecting concern for the health and well-being of individuals within
communities and a commitment to help them help themselves.
Ann Hoyt
Cooperative Principles Updated
University of Wisconsin Center for Cooperatives
26
Amen.
27
Facilitators Guide
Module 4: Co-operative Principles
OBJECTIVES:
At the end of the module, the participants will be able to:
f. Identify the principles adhered to by co-operatives;
g. Explain at least 3 co-op principles and why these principles are important; and
h. Describe how these principles are put into practice in the co-operative.
TIME: One (1) Hour
MATERIAL/SUPPLIES:
Computer, LCD projector or big TV screen, (alternatively, acetates & OHP projector), good
sound system, meta cards, black or white board, brown paper.
Video Co-operative Principles
Time
Session Guide
5 minutes
5 minutes
Explain that in the previous session, a handout on the ICA Cooperative Identity Statement was distributed. The Statement
included the 7 Co-operative Principles followed by all cooperatives around the world. These principles were first
enunciated by the Rochdale Pioneers in 1844, then updated by
the International Co-operative Alliance (ICA) in 1937, in 1966,
28
10 minutes
30 minutes
Group Activity:
After the video showing, form the participants into seven
beehive groups. Assign one Co-op Principle to each group.
Ask each group to discuss and prepare answers to the following
questions:
29
30
Facilitators Guide
Module 5: Me And My Co-operative
OBJECTIVES:
At the end of the session, the participants will be able to:
d. Articulate at least 3 rights and privileges of members of a co-op.
e. Articulate at least 3 duties and responsibilities of members of a co-op.
f. Commit to become a good member of the co-op.
TIME: one (1) hour
MATERIAL/SUPPLIES: Computer, LCD projector or big TV screen, (alternatively, acetates &
OHP projector), good sound system, meta cards, black or white board.
Video Me & My Co-operative
Time
5 min
Session Guide
Put the participants in relaxed mood by leading them in a
relaxation activity (e.g. breathing exercise).
Or put them in a reflective mood by asking them to close
their eyes while somebody reads Acts 4:32-35. Give them
time to reflect.
2 min
Prepare these
questions
beforehand in a
brown paper. Or
flash them in the
screen if you are
using OHP or
Powerpoint.
31
12 min
Tell the participants that they will view another video. Ask
them to take note mentally or in writing if they have pen
and paper of important learning and insights as they view
the video.
Show the video Me & My Co-Operative.
15 min
Explain the role of members as both owners and customers It is useful to write
in the co-op.
MEMBERS = OWNERS + CUSTOMERS
This is one of the distinguishing characteristics of the co-
MEMBERS =
OWNERS +
CUSTOMERS
32
in the board, or
flashed in the
screen by OHP or
Powerpoint while
explaining the
points.
33
34
35
Are we aware of the 4Is in the conduct of seminar workshops: Ice breakers, Inspiration,
Instruction, and Implementation?
Are we aware of 4As in the conduct of seminar workshops: Awareness, Activities, Analysis, and
Assimilation?
Are we aware of the required facial expression, voice projection, posture, gestures and
disposition?
Always remember the dictum, you cannot teach what you do not know. Prepare well, practice
makes perfect?
36
Announcements
Announcements may be done at least one month before the actual activity. Announcements
may be through any of the following:
Venue
Venue lay out may consider any of the following depending on the size of venue and number of
participants. It is important to see the participants directly or without obstruction - half moon or Ushape.
The participants are mostly adults. Most of the times they want to talk of their experiences and
accomplishments. They want to participate. A U-shape seat arrangement may be appropriate to
establish better rapport with them.
Venue should be clean, properly lighted and ventilated.
Scheduling of activities
Education Committee must have a fixed schedule of a regular monthly conduct of BCOS,
specifying the date, time, and venue.
Seminar-Workshop activities may be a combination of the following:
Short talk
Video presentation
Open forum
Panel discussion
Group discussion
Role playing
Question and Answer
Meta plan
Games
Songs
Testimonials
37
Scheduling of activity may consider the nature of work of the participants. Different work
assignments will offer different opportunities for training availability.
Market vendors may have dead time from 1:00pm to 3:00pm. Office workers may be available
on Saturday from 3:00pm to 5:00pm. Soldiers may be visited in their respective camps, depending on
the permission of the camp commanders. Teachers may be available on Saturdays either 9:00am to
11:00am or 2:00pm to 4:00pm. Most entrepreneurial women members of Micro-Finance Institutions
(MFI) can set aside one hour a day from 8:00am to 11:00am from Monday to Friday for a short
orientation on the subject. Farmers may be available from 10:00am to 3:00pm from Mondays to
Saturdays. Sundays are very tight. Factory workers are relatively free on Sundays from 2:00pm to
5:00pm.
Other important reminders
It is advisable that we know or have the profile of our participants before hand. We have to have
an accomplished application form and information sheet. We should pay attention to the following
information:
Education level
Gender and marital status
Employment and income
Region of origin
Family background, years married and number of children
Seminars attended
Affiliations
Needs and concerns
It is advisable to provide very light snacks to the participants. Heavy snacks make people sleepy.
Brochures and forms including official receipts should be readily available.
The organizational chart and brief history of the co-op should be displayed. This should highlight
the people behind the co-op.
38