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For The Purpose of This Project Non-Probability Convenience Sampling Is Used
For The Purpose of This Project Non-Probability Convenience Sampling Is Used
Research methodology : A sample design is a definite plan for obtaining a sample from a
given population.. There are different types of sample designs based on two factors viz. the
representation basis and the element selection basis. On the representation basis, the sample may
be:
1) Probability sampling or
2) Non - Probability sampling.
1) Probability sampling- With probability samples each element has a known probability of
being included in the sample. Probability samples are those that are based on simple random
sampling that ensures the law of statistical regularity which states that if on an average the
sample chosen is a random one, the sample will have the same composition and
characteristics as the universe.
2) Non - Probability sampling - Non-probability sampling is also known as Deliberate
sampling, Convenience sampling, Judgment sampling. In this type of sampling items for the
sample are chosen deliberately by the researcher; his choice concerning the items remains
supreme
Convenience Sampling
Convenience sampling (also called haphazard or accidental sampling) refers
to sampling by obtaining
units or people who are most conveniently available.