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  • Nabakalebar Rath Yatra, 2015 To Be Promoted As International Tourism Event

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    Ryan Wooten
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    The Indian government will promote the 2015 Nabakalebar Rath Yatra festival in Odisha as an international tourism event. The Tourism and Petroleum Ministries met to coordinate promotion and logistical support for the event. They will produce promotional materials like a coffee table book and documentary, and issue commemorative coins and stamps. The ministers pledged over 50 crore rupees for arrangements and aim to make the event memorable for the lakhs of expected visitors. Both ministers will visit Odisha on March 20-21 to directly oversee preparation for the festival.

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    yatra

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    Rath Yatra

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    The Indian government will promote the 2015 Nabakalebar Rath Yatra festival in Odisha as an international tourism event. The Tourism and Petroleum Ministries met to coordinate promotion and logistical support for the event. They will produce promotional materials like a coffee table book and documentary, and issue commemorative coins and stamps. The ministers pledged over 50 crore rupees for arrangements and aim to make the event memorable for the lakhs of expected visitors. Both ministers will visit Odisha on March 20-21 to directly oversee preparation for the festival.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Download as pdf or txt
    72 views1 page

    Nabakalebar Rath Yatra, 2015 To Be Promoted As International Tourism Event

    Uploaded by

    Ryan Wooten
    The Indian government will promote the 2015 Nabakalebar Rath Yatra festival in Odisha as an international tourism event. The Tourism and Petroleum Ministries met to coordinate promotion and logistical support for the event. They will produce promotional materials like a coffee table book and documentary, and issue commemorative coins and stamps. The ministers pledged over 50 crore rupees for arrangements and aim to make the event memorable for the lakhs of expected visitors. Both ministers will visit Odisha on March 20-21 to directly oversee preparation for the festival.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 1

    NabakalebarRathYatra,2015tobePromoted

    asInternationalTourismEvent
    DelhiMarch13,2015LastUpdatedat18:20IST
    TourismMinistryincoordinationwiththePetroleumMinistryshalltakeseveralmeasuresfor
    internationalbrandingandpromotionoftheNabakalebarRathYatraThePetroleumMinisterMr.
    DharmendraPradhanheldareviewmeetingwithTourismMinisterDr.MaheshSharmainwhich
    SecretariesofMinistryofCultureandTourismwerealsopresent.ItwasdecidedthattheMinistryof
    CulturewillbringoutCoffeeTableBookandalsomakespecialdocumentaryontheRathYatra.
    Coinsandstampswillalsobeissuedtocommemoratetheyatra.The2015RathYatrahasbeennamed
    NabakalebarRathYatraasthiscomesafter19years.
    Speakingontheoccasion,PetroleumMinisterMr.DharmendraPradhaninformedthatdetailed
    discussionswereheldtodayformakingsmootharrangementsfortheevent.HeinformedthatTourism
    MinistryhasalreadysanctionedRs.50croreandCentralGovernmentwillalsosupplementbudgetary
    supportaspertherequirementsoftheevent.LakhsofpeoplewouldbevisitingtheNabakalebarRath
    YatraandGovernmentiscommittedtomakingglitchfreearrangementsfortheevent.
    Mr.PradhansaidthatallthestakeholdersincludingOdishaStateTourism,Touristguides,hospitality
    industrypeople,travelindustryandtheCulture&TourismMinistryoftheGovernmentofIndiawill
    makeconsolidatedeffortstopromotethisevenaninternationaltourismevent.
    TourismMinisterDr.MaheshSharmainformedthathisMinistrywasmakingeffortstoutilisethe
    450kmlongcoastalbeltforpromotingtourisminOdisha.Heinformedthatdiscussionsrevolved
    aroundmakingsuitablearrangementstomakethisamemorableevent.
    BothPetroleumMinisterMr.PradhanandTourismMinisterDr.Sharmashallundertakeatwoday
    visittoOdishaon20thand21stMarchtoreviewthepreparationsfortheNabakalebarRathYatra.
    RC/nb

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