PROJECT REPORT

ON

RESEARCH STUDY ON SWOT ANALYSIS OF

SAMSUNG SMARTPHONE
M.COM I BANKING & FINANCE
2015-2016

SUBMITTED BY
SHAHNAZ HAMIDULLA MANSURI
ROLL NO B/35

PROJECT GUIDE:
PROF. DR. AMIT PRAJAPATI
SUBJECT: STRATEGIC MANAGEMENT

Peoples Education Societys

DR. AMBEDKAR COLLEGE OFCOMMERCE AND ECONOMICS
WADALA, MUMBAI- 400 031.

ACKNOWLEDGEMENT

I hereby acknowledge all those who directly or indirectly helped me to draft the
project report. It would not have been possible for me to complete the task without
their help and guidance. It is my great privilege to thank Dr. Ambedkar College of
Commerce and Economics.
First of all I would like to thank the principal Dr. AMIT PRAJAPATI and the
coordinator Prof. Sanjay H. Khaire who gave me the opportunity to do this project
work. They also conveyed the important instructions from the university from time
to time.
I am thankful to all those persons who co-operated with me. They not only
rendered time out of their busy scheduled but also answered my queries without
hesitation.
I must mention my hearty gratitude towards my family, other faculties and friends
who supported me to go ahead with the project.

Place: MUMBAI

Date:

(Signature):

Peoples Education Societys

DR. AMBEDKAR COLLEGE OF COMMERCE AND ECONOMICS
WADALA, MUMBAI- 400 031.

CERTIFICATE
This is to certify that, Miss. SHAHNAZ HAMIDULLAH MANSURI
of M.Com - I Banking and Finance Semester I (2015-2016) has
successfully completed project on RESEARCH STUDY ON SWOT
ANALYSIS OF SAMSUNG SMARTPHONE, under the guidance of
Prof. Rahul Shah.

(Principal)

(Project Guide)

(Co-ordinator)

(External Examiner)

DECLARATION
I Miss. SHAHNAZ

HAMIDULLAH

MANSURI the student of

Dr. Ambedkar College of Commerce & Economics, studying in M.Com

I Banking & Insurance (Semester I), hereby declare that I have
completed the project report on RESEARCH STUDY ON SWOT
ANALYSIS OF SAMSUNG SMARTPHONE in the academic year
2015-2016.
The information submitted is genuine and practical to the best of my
knowledge.

Place: ______________

Miss. Shahnaz Hamidullah Mansuri

( Roll No. B/35)
Date:_________________

Index

SR. NO
1
2
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7

CONTENTS

INTRODUCTION :
LITERATURE REVIEW
INTERNAL ANALYSIS

PAGE NO.
2
5
8

RESEARCH STUDY ON SWOT ANALYSIS OF SAMSUNG SMARTPHONE