Table of content

Contents
1

Table of content.................................................................................................... 1

Executive summary.............................................................................................. 2

Introduction.......................................................................................................... 2
3.1

Methodology.................................................................................................. 2

Current context.................................................................................................... 2
4.1

Country landscape......................................................................................... 2

4.2

Industry landscape......................................................................................... 2

4.3

Company landscape....................................................................................... 2

4.4

Shifting consumer preferences......................................................................2

Value chain........................................................................................................... 2

Reconfiguration proposals.................................................................................... 2

Concluding thoughts............................................................................................ 2

Appendices........................................................................................................... 2

Executive summary

1 Introduction
1.1 Methodology

2 Current context
2.1
2.2
2.3
2.4

Country landscape
Industry landscape
Company landscape
Shifting consumer preferences

3 Value chain of Walton fridge

4 Reconfiguration proposals
5 Concluding thoughts
6 Appendices