Tata Group

SWOT Analysis
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Strengths
Specialized and experienced in 7 major industries
Clear vision with strong culture
Availability of resources

Weakness
Reliance on weak distribution network
Presence of unstable macro environment
Lack of innovation in value chain

Opportunities
Opp. To invent new products
Increase

Strategies capabilities
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Focused on providing quality products to their customers

Cost efficiency: product design, exp. Of company, supply network cost or
EoS
Profit tool segments: automobile, technology sector, and pharmaceutical
and chemical sector
M&A: low cost, high quality

Factors facilitates internationalization?

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History within emerging markets

Institutional voids Diversified international business

Leader under culture

Ran Tan led during financial crisis

Competitive advantages
Talent, trust and brand image

M&A process
diversified

Why firms (developing/emerging markets) diversify?

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Internal capital market underdeveloped.

-promising market, small firms (no skills/capital)
Off-peak (fluctuation), subsidy
Brand name domestic and foreign?

Outward investments (FDI)

Enlarge presence, influence of the brand in various countries

HOLDING

FAST INTEGRATION

SUPPORT

SLOW INTEGRATION

AUTONOMY VS.
INTERRDEPENDENCY